Content Strategist Lead

Valtech • Montreal, QC

2h

About The Position

Valtech is an experience innovation company, a trusted partner to the world's most recognized brands. We offer growth opportunities, a values-driven culture, international careers, and the chance to shape the future of experience. At Valtech, you will find an environment conducive to continuous learning, concrete impact, and professional growth. Whether you are developing new digital solutions, challenging the status quo, or building the next generation of customer experiences, your work will contribute to transforming industries. We are proud of our work and the innovation we encourage, our values: 'share, dare, care', a company culture that fosters creativity, diversity, and autonomy, and our borderless global structure that enables fluid collaboration.

Requirements

• 8+ years of experience in content strategy, including direct experience leading content strategy for luxury brands, premium consumer brands, or high-visibility B2B brands.
• Proven experience in defining content models, content types, and governance frameworks for CMS-driven platforms.
• Demonstrated ability to translate technical or heavily engineering-focused source content into messaging suitable for various stakeholder groups, including B2B buyers and very high-net-worth individuals.
• Experience collaborating with UX, visual design, and development teams on content-informed design decisions.
• Good knowledge of SEO fundamentals and familiarity with GEO/AI search optimization practices, including structured data and content structuring for LLM indexing.
• Experience in regulated or highly structured content environments (aviation, aerospace, automotive, or similar sectors, a significant asset).
• Strong facilitation and documentation skills, with a track record of producing deliverables for both agency and client.
• Comfortable operating in ambiguity and managing multiple deliverables within a tight deadline engagement.
• Advanced English level.
• Advanced French level.

Nice To Haves

• Experience with Salesforce-integrated marketing websites or lead-generation content flows.
• Previous agency or consulting firm experience.
• Familiarity with tools such as Miro, Excel, Jira, Confluence, PowerPoint, Claude, or ChatGPT.

Responsibilities

• Participate in the project launch.
• Review results of stakeholder interviews and their synthesis, conducted by another role, and apply findings to content decisions.
• Provide specific content contribution to the competitive benchmark, led by the strategist and the UX team.
• Contribute to the SEO/GEO report, led by the SEO specialist, and apply its findings.
• Support the UX designer and visual designer in defining experience design concepts and principles.
• Content audit: evaluate existing content on the client's current online properties to guide the migration scope and future content model.
• Future information architecture: bring the 'content' perspective to the proposed future state site structure and navigation model, developed jointly with the UX designer and SEO expert.
• Content model and governance: lead the first iteration of the content model and governance approach, defining content types, their relationships, and ownership, in collaboration with the product owner.
• High-level content guidelines: produce general guidelines for content creation and migration to support the future content model.

Benefits

• Comprehensive insurance plan with options for Gold, Silver, or Bronze modules, with employer contribution up to 80%. Includes short-term and long-term disability insurance.
• Dialogue via Sun Life offering virtual healthcare services, Employee and Family Assistance Program, and a comprehensive mental health support program.
• $500 Personal Spending Account for healthcare reimbursements, gym memberships, transit passes, office supplies, or RRSP contributions.
• Retirement plan where Valtech matches 100% of RRSP contributions through a Deferred Profit-Sharing Plan (DPSP) up to a maximum of 4%.
• Flexible vacation program supporting work-life balance, with 5 days available during probation and a pro-rata amount for the remainder of the year.
• Personal technology reimbursement of $30/month from day one.
• Company closure during winter holidays.
• Flexible hours throughout the year, including Friday afternoons off provided weekly hours are completed.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed