Content Strategist Lead

Valtech • Toronto, ON

6h • CA$60 - CA$90 • Hybrid

About The Position

Valtech is seeking a Content Strategist Lead who is passionate about experience innovation and eager to push the boundaries of what’s possible. This role offers an environment designed for continuous learning, meaningful impact, and professional growth, where you will help transform industries by pioneering new digital solutions and building the next generation of customer experiences. Valtech is proud of the work they do, the innovation they drive, their values of share, care and dare, a workplace culture that fosters creativity, diversity and autonomy, and their borderless, global framework which enables seamless collaboration.

Requirements

• 8-10+ years of experience in content strategy, including direct experience leading content strategy for luxury, premium consumer, or high-visibility B2B brands.
• Demonstrated experience defining content models, content types, and governance frameworks for CMS-driven platforms.
• Proven ability to translate technical or engineering-heavy source material into audience-appropriate messaging for multiple stakeholder groups, including B2B buyers and ultra-high-net-worth individuals.
• Experience partnering with UX, visual design, and development teams on content-informed design decisions.
• Working knowledge of SEO fundamentals and familiarity with GEO / AI search optimization practices, including structured data and content structuring for LLM retrieval.
• Experience in regulated or highly structured content environments (aviation, aerospace, automotive, or similar a strong plus).
• Strong facilitation and documentation skills, with a track record of producing artifacts for both agency and client use.
• Comfortable operating in ambiguity and managing multiple deliverables within a compressed, deadline-driven engagement.
• Advanced English Level.
• Advanced French Level.

Nice To Haves

• Experience with Salesforce-integrated marketing websites or lead-generation content flows.
• Prior agency or consultancy experience.
• Familiarity with tools such as Miro, Excel, Jira, Confluence, PowerPoint, Claude, or ChatGPT.
• Experience in Agile methodologies and consulting.

Responsibilities

• Participate in project kickoff.
• Review the output of stakeholder interviews and synthesis, led by another role, and apply findings to content decisions.
• Contribute content-specific input to the competitive benchmark, which is led by the strategist and UX team.
• Contribute to and apply findings from the SEO/GEO report, which is led by the SEO specialist.
• Support the UX designer and visual designer in defining the design concepts and principles for the experience.
• Content audit: Assessment of existing content across the clients existing online properties to inform migration scope and the future content model.
• Future information architecture: Contribute the content point of view to the proposed future-state site structure and navigation model, developed jointly with the UX designer and SEO expert.
• Content model & governance: Lead the first iteration of the content model and governance approach, defining content types, relationships, and ownership, developed jointly with the product owner.
• High-level content guidelines: Produce high-level guidelines for content creation and migration to support the future content model.

Benefits

• Flexibility, with remote and hybrid work options (country-dependent)
• Career advancement, with international mobility and professional development programs
• Learning and development, with access to cutting-edge tools, training and industry experts

What This Job Offers

• Job Type: Part-time
• Career Level: Senior
• Education Level: No Education Listed