Content Specialist

Linville Estate Law • Franklin, TN

8d • $45,000 - $50,000 • Hybrid

About The Position

The Content Specialist is a high-output production role dedicated to being the visual voice and creative engine of the firm. Reporting to the Marketing Director, this position is responsible for the end-to-end creation of multimedia assets—primarily video and high-impact graphic design—that build brand awareness. The goal is to act as a 'media house,' cranking out a high volume of visual content that stops the scroll, captures attention, and builds our brand’s presence online.

Requirements

• Minimum of 2 years of experience in creating content through video, graphics, and social media.
• An active creative portfolio will be required for consideration.
• Proficiency in Canva, Adobe Creative Suite, and video editing tools to produce creative (static & carousel graphics) and short-form video assets.
• Proficiency in planning, filming, or editing short-form video content for social media.
• Proven ability to create attention-grabbing video hooks and headlines that stop users from scrolling.
• Experience with project management and CRM tools (such as Clickup, Hubspot, etc.)
• Ability to take direction well, pivot based on priorities, and execute with precision.
• Self-starter with strong project management skills and the ability to meet deadlines in a fast-paced environment.
• Maintain confidentiality regarding clients, firm interests, and employees.

Nice To Haves

• Experience in the legal industry is a plus, but not required.

Responsibilities

• Plan, film, and edit high-quality video content featuring our attorneys for education and brand awareness.
• Repurpose long-form webinars, seminars, and interviews into a high volume of 'micro-content' clips for Reels, Shorts, and social media posts.
• Develop and manage a high-frequency social media posting calendar across all platforms to maximize brand visibility.
• Coach and direct attorneys and staff to ensure high-energy, professional, and authentic on-camera performance during video shoots.
• Update imagery, visual banners, and creative layouts on website landing pages to align with current branding and messaging.
• Draft compelling, punchy social media captions tailored to capture attention, educate families, and build our online presence.
• Outline and write engaging video scripts and talking points to prepare attorneys for efficient on-camera filming sessions.
• Maintain and organize the firm’s digital media library, archiving all raw footage, b-roll, and finalized visual assets.
• Coordinate the creative asset timeline for marketing campaigns, ensuring all video elements and graphic designs are produced and delivered on schedule.
• Source or design visual templates and assets for the Communications Specialist to use in email newsletters, blogs, and printed marketing materials.
• Track and report on social media metrics, video view times, and platform growth to the Marketing Director.
• Review all visual content to ensure it aligns with the brand standards and aesthetic direction set by the Marketing Director.
• Perform other duties as assigned

Benefits

• 401k
• Health Insurance
• 4 weeks vacation
• professional development days
• gym membership
• free estate plan
• 10 holidays per year

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed