Content Product Lead

3310 Takeda Pharmaceuticals U. • Boston, MA

4d • Onsite

About The Position

The Content Product Lead (Director) sets the content product vision and multi-year strategy for USBU & OBU, ensuring Takeda’s content ecosystem enables content-centric, compliant, reusable components, and insight-driven personalized engagement at scale. This role is the enterprise-facing content product authority for USBU & OBU—owning strategy, governance, operating model, and roadmap execution across core content platforms and processes (e.g., Veeva Vault/PromoMats, Aprimo/DAM, modular content enablement, taxonomy/tagging, content analytics). Owns a US digital content product portfolio spanning multiple brands, channels, and regulated workflows. Owns DD&T accountability for cross-functional governance and drives DD&T prioritization across stakeholders (Marketing, Medical, Regulatory, agencies, delivery partners). Influences enterprise alignment with CEE / Global DD&T and shared platform teams through strategy, standards, and outcomes.

Requirements

• 10+ years in digital content platforms, DAM/content operations, content governance, and/or regulated content lifecycle leadership
• Experience with Veeva Vault/PromoMats, DAM, modular content concepts, taxonomy/tagging, and analytics enablement
• Proven ability to drive strategy, governance, and adoption in complex, matrixed organizations

Responsibilities

• Define the target-state content technology capability model and multi-year roadmap aligned to marketing strategy and DD&T enterprise standards.
• Own prioritization across US content initiatives (platform enhancements, technology modernization, modular content maturity), balancing brand demand, compliance risk, scalability, and ROI; shape sequencing for investment planning.
• Leads DD&T accountability for the operating model and governance within the cross-functional team, partnering to establish and chair governance for content standards, taxonomy/tagging policies, modular content rules, reuse expectations, and analytics instrumentation to ensure consistency across US brands and agencies.
• Drive content lifecycle technology optimization supporting creation through approval, storage, reuse, and activation—ensuring content is “orchestration-ready” for omnichannel execution.
• Partner with Marketing/Medical/Regulatory to streamline approval workflows and enable audit-ready compliance through automation, standardization, and process discipline.
• Define technology to enable content measurement strategy (tagging compliance, quality scorecards).
• Serve as the US DD&T content product representative to enterprise/platform teams; shape shared capability roadmaps and ensure US needs are reflected in enterprise direction.

Benefits

• medical, dental, vision insurance
• a 401(k) plan and company match
• short-term and long-term disability coverage
• basic life insurance
• a tuition reimbursement program
• paid volunteer time off
• company holidays
• well-being benefits
• up to 80 hours of sick time per calendar year
• up to 120 hours of paid vacation for new hires

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed