Content Producer

Corewell Health • Grand Rapids, MI

10h • Onsite

About The Position

The Content Producer manages and oversees all creative including pre-production, production and post-production of a particular project. This role is creative and executes the final result. Duties include but are not limited to: Pre-Production, conceptualizing creative needs and or brief, creating script or paper cut, determining creative needs. Production, working with the Producer, Studio Operations to arrange shooting (DP, Audio, PA, Location, Equipment, Logistics, Freelance) and studio needs (if applicable). Oversees project shoot. Post-Production, working with Scheduling Producer to arrange post-production needs including, determining post-production creative needs, voice over record, graphics production, animation production, music, shot selection. Oversees editorial creative process for project. Essential Functions Serves in a consulting role with key clients, translating business objectives into communications and marketing strategies, providing counsel and guidance. Executes and implements Corewell Health communications and marketing plans, including the development of materials for clients. Responsible for cultivating strong relationships with clients. Anticipates client needs, identify opportunities and solutions. Develops monitoring and tracking systems to determine the effectiveness of communications and marketing plans. Manages timelines and budgets as appropriate for department, product, and/or service line. Works with the appropriate leaders to coordinate resources responsible for execution of communications tactics. Works with Creative Services to produce communications materials. Ensures that System standards are followed. Coordinates with the appropriate staff to manage the content related to the Corewell Health intranet and internet. Works closely with System Strategic Planning and Development to review market share, patient volume, and other research information to determine marketing needs. Supports system branding and image initiatives.

Requirements

• Bachelor's Degree in Journalism, English, Communications, Marketing or Public Relations or equivalent combination of education and experience
• 7 years of relevant experience in communications

Nice To Haves

• 2 years of relevant experience in health care communications, preferably with a large health care system

Responsibilities

• Manages and oversees all creative including pre-production, production and post-production of a particular project.
• Conceptualizes creative needs and/or brief, creates script or paper cut, and determines creative needs during pre-production.
• Works with the Producer and Studio Operations to arrange shooting logistics (DP, Audio, PA, Location, Equipment, Logistics, Freelance) and studio needs during production.
• Oversees the project shoot.
• Determines post-production creative needs, including voice over record, graphics production, animation production, music, and shot selection.
• Oversees the editorial creative process for the project.
• Serves in a consulting role with key clients, translating business objectives into communications and marketing strategies, providing counsel and guidance.
• Executes and implements Corewell Health communications and marketing plans, including the development of materials for clients.
• Cultivates strong relationships with clients.
• Anticipates client needs, identifies opportunities and solutions.
• Develops monitoring and tracking systems to determine the effectiveness of communications and marketing plans.
• Manages timelines and budgets as appropriate for department, product, and/or service line.
• Coordinates with appropriate leaders to manage resources responsible for the execution of communications tactics.
• Works with Creative Services to produce communications materials.
• Ensures System standards are followed.
• Coordinates with appropriate staff to manage content related to the Corewell Health intranet and internet.
• Works closely with System Strategic Planning and Development to review market share, patient volume, and other research information to determine marketing needs.
• Supports system branding and image initiatives.

Benefits

• Comprehensive benefits package to meet your financial, health, and work/life balance goals.
• On-demand pay program powered by Payactiv
• Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!
• Optional identity theft protection, home and auto insurance
• Traditional and Roth retirement options with service contribution and match savings

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level