Content Marketing Writer

etrailer • Wentzville, MO

13d • $60,000 - $70,000 • Onsite

About The Position

At etrailer, great content isn't created just to attract visitors. It's created to help people understand products, solve problems, and make confident decisions. As a Content Marketing Writer, you'll research real questions about trailers, towing, RVs, and the products that support our neighbors' journeys, then turn what you learn into clear, useful content. You'll have access to something most writers don't: the products themselves and the people who know them best. Product experts, technicians, neighbor conversations, product reviews, hands-on training, and search insights will all help you get beyond surface-level research and create content grounded in real expertise. Curiosity makes great content better. You won't be expected to know everything on day one. You will be expected to ask good questions, investigate unfamiliar topics, verify what you learn, and develop enough understanding to explain it clearly to someone else. You'll also use modern tools, including AI-assisted tools, to support your work while maintaining ownership of the accuracy, judgment, originality, and quality of everything you publish.

Requirements

• Can take complicated information and turn it into writing that's clear, organized, engaging, and useful.
• Cares about understanding a subject before trying to explain it.
• Comfortable asking questions, finding credible sources, and recognizing when an expert's perspective is needed.
• Thinks about the person behind the search and what they're actually trying to understand, decide, or accomplish.
• Welcomes direct editorial feedback and can turn it into stronger work without becoming overly attached to the first draft.
• Manages deadlines and multiple projects well while maintaining attention to detail and final quality.
• Sees AI as a tool—not a substitute for research, critical thinking, originality, or good writing.
• Professional experience in content marketing, journalism, technical communication, ecommerce, product education, or another writing-focused field.
• Writing samples that demonstrate clear thinking, strong organization, and an ability to explain something complicated with a real reader in mind.

Nice To Haves

• You don't need to arrive as an expert in trailers, towing, or RVs. What matters is your ability to become knowledgeable enough to turn complicated information into guidance another person can actually use.

Responsibilities

• Research, write, revise, and publish long-form content that answers real neighbor questions and helps people make informed decisions.
• Create how-to articles, FAQs, buying guides, comparisons, and product-focused content that makes complicated information easier to understand.
• Find new content opportunities through search behavior, neighbor questions, product needs, seasonal demand, and business priorities.
• Learn directly from products and internal experts through hands-on training, product reviews, technician knowledge, and other resources.
• Research and verify technical claims so published content is accurate, trustworthy, and genuinely useful.
• Collaborate with Product, SEO, and Marketing teammates while using performance insights and changing search behavior to improve your work.
• Own multiple pieces of content from idea through publication, meeting deadlines, responding to feedback, and having some fun learning about products you may never have encountered before.

Benefits

• medical
• dental
• vision
• 401(k)
• paid time off
• paid holidays
• opportunities for hands-on product learning
• collaboration with subject-matter experts
• continued development as search, AI, and digital content continue to evolve

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed