Content Marketing Specialist

MONARCH • Raleigh, NC

21h • Onsite

About The Position

Under the supervision of the Director of Communications and Public Relations, the Content Marketing Specialist is responsible for producing clear, compelling and mission-driven content that builds awareness, educates audiences and supports fundraising and community engagement. This role translates complex health care and nonprofit topics into accessible language, with a focus on storytelling that highlights the organization’s impact to both external and internal audiences. The Specialist works closely with program staff, philanthropy team members and organization leadership to ensure consistent brand voice across all channels.

Requirements

• Bachelor’s degree in communications, journalism, marketing, English or related field.
• 1 year minimum of professional experience in communications, content development or marketing (nonprofit/health care a plus).
• Exceptional writing and editing skills; AP style proficiency preferred.
• Website management experience preferred.
• Strong organizational skills with ability to juggle multiple projects and moving deadlines.
• Valid Driver's License

Nice To Haves

• Familiarity with Adobe Creative Suite, Canva or similar tools helpful.
• Photography/videography skills a plus.
• A portfolio of work will be requested as part of the interview process.

Responsibilities

• Write, edit, and proofread news stories, patient and staff profiles, newsletters, annual reports, donor appeals, fact sheets, brochures, press releases, blog posts and web copy.
• Research, vet and craft patient, family, staff and donor stories that highlight organizational impact.
• Produce internal communication pieces such as staff newsletters and intranet posts.
• Maintain a rolling editorial/content calendar aligned with organizational priorities, marketing priorities, events and fundraising campaigns.
• Manage department organization of content and collateral, including photography library, story archives, etc.
• Manage website content postings and updates as directed by supervisor.
• Support media relations efforts by helping identify timely, newsworthy story opportunities and preparing media-ready materials that strengthen outreach to local and regional outlets.
• Partner with designers, digital staff and external vendors to adapt content for multipurpose use across all channels including social, web, print and video.
• Coordinate with philanthropy to develop donor-facing materials, appeals, reports and other impactful content.
• Ensure all communications follow brand guidelines and AP style standards.
• Attend and actively participate in meetings and training as required.
• Maintain certification in all agency, state and federal training requirements.
• Demonstrate knowledge of and comply with all agency policies and procedures, as well as state and federal statutes and regulations related to specific program areas.
• Demonstrate knowledge of emergency procedures and assist in crisis situations.
• Complete all other relevant responsibilities as assigned by the supervisor.
• Travel and driving may be required.

Benefits

• Comprehensive, competitive benefits package that supports full-time and part-time team members and their families.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level