Content Marketing Manager

Domino Data Lab

6h

About The Position

Demand Generation is responsible for creating pipeline and managing all aspects of it — from the channels (email, digital, web, paid social) to the systems on which we build campaigns, and to the partnerships with our GTM teams, including Sales, RevOps, Customer Success, and Professional Services. This team connects strategy to execution to measurable pipeline outcomes.
The Content Marketing Manager will own the words that power our demand engine as well as the system that produces them at scale. This is an editorial and production role for a performance-obsessed content marketer who operates like a producer: someone who can write a sharp 1,200-word SEO blog post and a five-word subject line, brief a freelancer to do either, and edit both to a publishable standard. You will work closely with vertical marketers, product marketing managers (PMMs) and channel owners to translate Domino's technical positioning into copy that educates, engages and converts and build the repeatable workflows that keep that content flowing.

Requirements

• More than 3 years of B2B content marketing or copywriting experience, ideally in software as a service (SaaS) or a technical domain
• Demonstrated editorial range: you write differently for a technical blog post than for a paid social ad, and you can brief someone else to do the same
• Experience managing or editing external contributors such as freelancers, agencies or SMEs and a track record of raising output quality through editorial process, not just personal effort
• Demonstrated ability to measure and improve content performance using data; you treat copy as a hypothesis to test, not a deliverable to ship and forget
• Strong SEO fundamentals: on-page optimization and content planning for organic demand
• Copyediting instincts and a sharp eye for brand voice, clarity and structure
• Comfortable working in a fast-paced environment with multiple stakeholders and shifting priorities

Nice To Haves

• Startup or high-growth experience a plus

Responsibilities

• Own the editorial calendar and drive consistent, on-time content production across blog, email, social and web properties
• Write high-quality, performance-optimized copy for demand gen campaigns: email sequences, subject lines, landing pages, social ads and CTAs
• Brief, direct and edit external contributors - freelancers, agencies and subject matter experts and manage quality and brand voice across all sources
• Act as editor-in-chief for content from executives, sales and technical SMEs, shaping rough ideas and drafts into polished, on-brand assets without losing the original voice
• Build and maintain editorial templates, content briefs and production workflows that allow the team to scale output without sacrificing quality
• Develop SEO-optimized blog content and thought leadership that builds Domino's authority with data science and AI audiences
• Partner with vertical marketers and PMMs to adapt technical messaging into audience-appropriate content for practitioners, data science leaders and business buyers
• Copyedit and enforce brand voice consistency across all content to raise the bar on quality across the team's output
• Measure and report on content performance across channels, iterating based on engagement, conversion and pipeline data
• Support campaign launches with copy for all companion assets: nurture tracks, social promotions and event materials

Benefits

• equity
• company bonus or sales commissions/bonuses
• 401(k) plan
• medical, dental, and vision benefits
• wellness stipends

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed