Content Marketing Manager

ReFibuy, Inc. • Raleigh, NC

1d • Hybrid

About The Position

We're hiring a Content Marketing Manager to help ReFiBuy clearly explain one of the most important shifts happening in commerce — and to help us define the category we're building: Agentic Commerce Optimization. This is a writing-first role. You'll collaborate across campaigns, launches, sales enablement, and PR, but your core craft is turning complex ideas into compelling content buyers can understand and use. You'll help build the editorial engine that turns ReFiBuy's founder POV, product insights, customer conversations, and market data into content across written, video, sales, and campaign channels. You'll report to the VP of Growth and work directly with the founders, sales, product, and partnerships teams.

Requirements

• 2-5+ years in content marketing, product marketing, editorial, brand storytelling, or growth marketing — ideally in B2B SaaS, ecommerce, retail tech, data, or AI.
• Excellent writing and editing across long-form and short-form formats, from strategic essays and guides to landing pages, emails, and sales one-pagers.
• Ability to make complex technical or market concepts clear, compelling, and useful for business audiences.
• Strong editorial judgment with a high bar for clarity, accuracy, structure, and tone.
• Experience creating content that supports both brand authority and revenue goals — sales enablement, campaigns, launches, pipeline-generating programs.
• Comfort working directly with founders, sales leaders, product leaders, and SMEs to extract ideas and turn them into strong content.
• Bias toward action: you can work from messy inputs, ask good questions, move fast, and ship strong drafts without waiting for the perfect brief.
• Genuine curiosity about AI, commerce, marketplaces, retail, product data, and emerging tech categories.
• Applicants must have permanent work authorization in the US. We're not sponsoring visas for this role.

Nice To Haves

• We use modern AI tools to research faster, sharpen ideas, and repurpose content — but the writing voice and judgment have to come from a human who cares about the craft.

Responsibilities

• Shape and maintain ReFiBuy's core messaging around Agentic Commerce Optimization, the AI shopping shift, and what brands and retailers need to do next.
• Write across formats: blogs, guides, customer stories, landing pages, emails, video scripts, sales materials, and thought leadership.
• Create long-form editorial content: POV pieces, frameworks, benchmark-style reports, and category education that help ReFiBuy lead the AI-and-commerce conversation.
• Support integrated campaigns with messaging and copy for email, paid ads, website pages, events, webinars, nurture sequences, and other GTM assets.
• Build sales enablement and customer-facing materials that help our team explain the market shift, create urgency, differentiate ReFiBuy, and move prospects from interest to action.
• Turn product releases into market-facing stories — launch messaging, announcement content, sales talk tracks, email copy, video scripts, amplification assets.
• Manage an editorial calendar and use sales feedback, customer conversations, content engagement, and pipeline influence to sharpen what's next.

Benefits

• Healthcare — Three BCBS plans to choose from. ReFiBuy covers 80% of the base plan; you cover 20%.
• Dental, Vision, and Life Insurance — available alongside the medical plans.
• 401k through Human Interest, with a company match: 100% of contributions up to 1% of salary, plus 50% up to 5%. No vesting — it's yours from day one.
• Incentive Stock Options (ISOs) — you're getting in on the ground floor. 4-year vesting, quarterly.
• PTO — 15 days (120 hours) per year, accruing each pay period. PTO can be used as it accrues, carries over year-to-year up to a 120-hour cap, and unused PTO is paid out at the end of your service.
• Parking — covered by ReFiBuy.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed