Content Marketing Manager

EdgeBeam Wireless • Boston, MA

15d • Onsite

About The Position

EdgeBeam is building a category — and we need a content engine to match. As Content Marketing Manager, you will own EdgeBeam’s content strategy and produce the thought-leadership, educational, and vertical-specific narratives that attract enterprise buyers and position EdgeBeam as the authority in wireless data distribution. Your mandate is dual-focused: build a consistent, high-quality publishing engine across owned channels, and serve as the editorial partner that turns Product, Sales, and Solutions Architecture insight into compelling market-facing storytelling. You will work closely with the Senior Director of Marketing, the Senior Manager of Marketing & Demand Gen, Sales, Product, and the Lead Solutions Architect. You will write the bulk of the content yourself and manage external agencies and freelancers to scale output. EdgeBeam is a native-AI company. This role is expected to use modern AI tools (Claude, ChatGPT, and similar) aggressively to accelerate research, drafting, repurposing, and workflow — helping a lean team punch well above its weight.

Requirements

• 4–7+ years in B2B content marketing, preferably in technology, SaaS, or adjacent fields.
• Proven track record of content strategies that drive measurable pipeline impact.
• Exceptional Writing & Editing: You can simplify complex technical concepts without losing accuracy, and translate them into compelling stories for business buyers.
• Builder Mindset: You have launched or managed a branded podcast, newsletter, or other owned channel from scratch — and you’re energized by greenfield problems.
• AI-First Mindset: Comfortable using modern AI tools (Claude, ChatGPT, Jasper, or similar) to accelerate content production at a quality level that holds the brand voice.
• SEO/AIO Fluency: Strong grasp of SEO and AI-overview optimization fundamentals; experience optimizing content for organic search and AI surfaces.
• Familiarity with marketing automation (HubSpot preferred) and modern CRM.
• Comfortable with content analytics tools.
• Comfortable collaborating closely with Sales, Demand Gen, Product, Solutions Architecture, and external agency partners.

Nice To Haves

• Experience with — or strong curiosity about — wireless, IoT, broadcast, or enterprise infrastructure is a plus.

Responsibilities

• Own EdgeBeam’s content marketing strategy and the editorial calendar across blog, LinkedIn, email, and event channels.
• Define and maintain EdgeBeam’s content voice, tone, and style guidelines.
• Identify content gaps and opportunities using SEO data, competitive research, and field/sales feedback.
• Track and report on content performance — organic traffic, engagement, lead influence, pipeline contribution — and iterate based on what the data says.
• Write and edit high-quality content across formats: blog posts, thought-leadership articles, website copy, white papers, solution briefs, case studies, LinkedIn and social, email nurture copy, and event materials.
• Manage freelance writers, external agencies, and subject-matter experts to scale output while maintaining quality and brand voice.
• Execute an organic SEO/AIO strategy to grow website traffic and improve rankings on EdgeBeam’s key vertical terms.
• Manage content distribution across the EdgeBeam blog, LinkedIn, email newsletter, podcast, and partner outlets; pursue syndication and trade-publication placements.
• Launch and own EdgeBeam’s podcast end-to-end — concept, format, branding, guest sourcing, episode briefs, production workflow (with external production partner), distribution across Spotify/Apple/etc., and cross-channel repurposing.
• Support the Senior Manager of Marketing & Demand Gen on the EdgeBeam newsletter: draft and edit copy in line with the established editorial voice, iterate based on feedback, and tailor messaging by audience segment.
• Track listenership, engagement, and audience growth; iterate on format and topics based on performance.
• Develop and maintain pitch decks, one-pagers, battle cards, and email templates.
• Partner with Sales leadership to understand ICP needs and ensure Sales has compelling materials for every stage of the cycle.
• Partner with Product and the Lead Solutions Architect to translate roadmap milestones, deployment learnings, and reference architectures into market-facing stories — product launch comms, vertical positioning, and category-defining narratives.
• Edit technical content for market readability and ensuring it surfaces through the editorial calendar.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed