Content Marketing Manager - 1658

aKube Inc • New York, NY

1d • Onsite

About The Position

We are seeking a Content Marketing Manager to own B2B content strategy and execution across LinkedIn, CRM email, and other owned channels. This role involves building and managing an editorial calendar aligned with business priorities, campaigns, events, and audience moments. You will develop messaging, content briefs, copy, publishing plans, and integrated content strategies. The position requires turning research, campaigns, programming, product updates, and events into advertiser-facing stories, and developing content plans for major cultural, seasonal, industry, and programming initiatives. Support will be provided for promotional events with LinkedIn, email, event promotion, recap, and follow-up content. This role will also lead the content marketing execution for video and fandom-focused initiatives, develop case studies and customer success stories using approved business outcomes and proof points, and support vertical marketing, sales enablement, Mid-Market, and demand-generation campaigns. A key responsibility is to monitor content performance and use engagement and audience data to improve future content, as well as coordinate reviews and approvals across marketing, sales, research, communications, events, and creative teams.

Requirements

• 7+ years of experience in B2B content marketing, integrated marketing, editorial strategy, brand storytelling, or related work.
• Hands-on experience managing owned social and CRM channels, especially LinkedIn and email newsletters.
• Strong writing, editing, and advertiser-focused storytelling experience.
• Experience developing content strategies and integrated editorial plans tied to business goals.
• Strong project management experience managing multiple content workstreams and deadlines.
• Experience translating research, audience insights, data, and performance results into marketing content.
• Experience partnering with creative teams to brief, review, and launch content.
• Ability to independently manage content from strategy and briefing through launch.
• Strong experience creating clear B2B narratives from complex research, audience, measurement, or business information.
• Experience managing multiple stakeholders and parallel deliverables.
• Experience briefing and collaborating with design, video, and other creative resources.
• Strong understanding of culture, entertainment, fandom, and attention-driven content.

Nice To Haves

• Advertising, media, entertainment, streaming, ad tech, or technology industry experience.
• Demand-generation or lifecycle marketing experience.
• Experience developing content for verticals such as CPG, Retail, QSR, Auto, Financial Services, Technology, or Entertainment.
• Experience with video series, interview content, customer stories, or event programming.
• Experience with CRM, social publishing, analytics, and project management tools.
• Experience working with syndicated research or third-party measurement providers.

Responsibilities

• Own B2B content strategy and execution across LinkedIn, CRM email, and other owned channels.
• Build and manage an editorial calendar aligned with business priorities, campaigns, events, and audience moments.
• Develop messaging, content briefs, copy, publishing plans, and integrated content strategies.
• Turn research, campaigns, programming, product updates, and events into advertiser-facing stories.
• Develop content plans for major cultural, seasonal, industry, and programming initiatives.
• Support promotional events with LinkedIn, email, event promotion, recap, and follow-up content.
• Lead the content marketing execution for video and fandom-focused initiatives.
• Develop case studies and customer success stories using approved business outcomes and proof points.
• Support vertical marketing, sales enablement, Mid-Market, and demand-generation campaigns.
• Monitor content performance and use engagement and audience data to improve future content.
• Coordinate reviews and approvals across marketing, sales, research, communications, events, and creative teams.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed