Content Marketing Manager

Performix • Boston, MA

1d • Hybrid

About The Position

The Senior Content Marketing Manager will maintain continuity of consumer education, editorial direction, and content operations during the Director of Content's parental leave.
This is a temporary consulting engagement requiring a seasoned editorial leader who can step into an existing strategy, move quickly, and operate with minimal ramp time.
The ideal candidate has deep experience in complex technical categories, strong instincts for both quality and efficiency, and a collaborative working style that integrates seamlessly into a cross-functional team.

Requirements

• 7-10+ years of experience contributing to and/or leading editorial and content programs for brands or organizations
• Strong writer and editor with excellent judgment, research capability, and attention to detail
• AI-savvy with demonstrated ability to both scale and humanize content in a hybrid production model
• Demonstrated experience managing CMS platforms and project management tools; experience with Storyblok and Asana is a plus
• Experience collaborating with senior writers and external contributors
• Proven ability to step into an existing strategy and team quickly with minimal ramp-up
• Comfortable operating as a temporary owner and decision-maker
• Highly organized, pragmatic, and collaborative

Nice To Haves

• Prior experience in climate/sustainability, energy, environmental science, or a similarly complex technical category strongly preferred
• Prior consulting or freelance experience is a plus

Responsibilities

• Partner with the Head of Brand on content calendar oversight and planning across SE's full content ecosystem, including core website content, blogs, evergreen educational content, research and reports, and video and multimedia (in collaboration with Brand and Video teams)
• Maintain the content calendar on an ongoing basis to ensure accurate reflection of the current plan and due dates
• Collaborate with staff writers and other freelancers to manage workload and maintain team velocity under direction from the Head of Brand
• Own core articles in EV, retail energy, and heat pump content verticals
• Peer edit high-impact content to uphold quality, accuracy, and brand voice
• Upload and manage content accurately in Storyblok, including updates to existing landing pages to reflect newly published and updated content
• Partner closely with the SEO team to maintain momentum on organic traffic growth priorities and ensure briefs, updates, and refreshes align with keyword and performance strategy
• Apply strong data analysis skills across owned and third-party data to support content with sound, AI-citation-friendly stats
• With input from the Head of Brand, lead content planning meetings to assess the past month’s performance and set a plan for the upcoming month
• Represent content in relevant planning meetings and cross-functional reviews

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees