Content Marketer

Global Spatial Technology Solutions • Montreal, QC

2d • Remote

About The Position

The Content Marketer position is a strategic, hands-on role responsible for developing compelling content that supports GSTS’s growth objectives across marketing, sales, and brand awareness. The successful candidate will translate complex maritime intelligence and technology concepts into clear, engaging content that resonates with target audiences across the commercial, defence, and public-sector markets. This role will report to our fractional CMO with a dotted line to our COO, and work closely with the revenue team, product leaders, subject matter experts, and external partners to support demand generation, brand positioning, and thought leadership initiatives.

Requirements

• Proven experience in content marketing, content writing, or a similar marketing communications role
• Strong writing and editing skills with a keen eye for clarity, tone, and structure
• Experience creating B2B content, particularly for technology, data, or enterprise audiences
• Minimum 5 years of experience in, including at least 3 years of direct experience in the defence & security sector
• Ability to manage multiple projects and deadlines simultaneously
• Comfort working with subject matter experts to distill complex information into clear messaging
• Familiarity with SEO fundamentals and content performance measurement
• Experience working with CMS platforms, AI, Canva and other marketing tools.
• Candidates must pass a criminal background check and provide two professional references.
• All candidates must be eligible for Canadian Controlled Goods Program (CGP) clearance.

Nice To Haves

• Degree or Diploma in Marketing, Communications, Journalism, Business, or a related field
• Experience supporting sales enablement or demand generation initiatives
• Experience with Maritime Domain Awareness, AIS, or SAR data
• Background in ISR, intelligence support, or operational analysis environments
• Experience producing reports or briefings for government or defence audiences
• Proficiency with CRM and marketing platforms (e.g., Salesforce, Mailchimp)

Responsibilities

• Develop and execute a content strategy aligned with GSTS’s business, product, and revenue goals
• Create high-quality written content, including website copy, blogs, case studies, whitepapers, sales collateral, and thought leadership pieces
• Translate technical and data-driven concepts into accessible, audience-focused content
• Collaborate with internal stakeholders to gather insights and ensure accuracy and consistency of messaging
• Support demand generation efforts through content for campaigns, emails, landing pages, articles, and social posts
• Manage and maintain website content, ensuring clarity, consistency, and SEO best practices
• Coordinate content to support events, product launches, announcements, and PR initiatives
• Track content performance and contribute to reporting on engagement and lead impact.

Benefits

• Competitive salary and PTO
• 100% employer-paid health and dental benefits for you and your family
• Annual HSA/FSA allotment
• Access to virtual mental and physical health professionals
• Annual professional development spend
• One-time tech allowance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree
• Number of Employees: 1-10 employees