Content Creator/ Social Media

AccorHotel • Victoria, BC

3h • Onsite

About The Position

The Content Creator / Social Media Manager will work closely with the Marketing, PR and operational teams to champion the hotel's organic content strategies, online community management, and brand voice, both visually and through strategic storytelling. This role reports to the Director of Marketing.

Requirements

• Post-secondary education in communications, marketing, journalism, or public relations; OR A minimum of four (4) years of professional writing, copyediting, and proofreading experience, or experience in a communications-related field; OR An equivalent combination of education and experience may be considered.
• Exemplary writing and editing skills, experience with social media and graphic design.
• Working knowledge of Adobe Programs including Photoshop, InDesign, Illustrator.
• Video production and video editing skills are a requirement.
• Exceptional interpersonal skills. Must demonstrate strong collaborative skills and the ability to work in a team-orientated environment.
• Enjoy a variety of tasks that require flexibility and administrative support. Must be able to correspond with Department, Guest & Business demands.
• A passion for Guest Service and a desire to be a part of a driven team.
• Must be able to thrive in a fast-past environment and manage multiple tasks.
• Must be available for occasional work during the evenings, weekends and holidays to support special activations, events and film/photography shoots.
• Must be legally eligible to work in Canada. The hotel is unable to assist candidates in obtaining Canadian work authorization.

Nice To Haves

• Working knowledge of Word, Excel, Opera and Cision applications is preferred.

Responsibilities

• Create engaging content that aligns with the hotel’s brand while being current and on trend.
• Develop, plan, and execute social calendar across all organic social channels.
• Own communication between brand and hotel of social media and content best practices.
• Drive consistent brand voice and visual identity across all social media platforms.
• Support the development of content calendars, ensuring timely postings that align with brand campaigns and key seasonal events.
• Produce high-quality content, including copy, photos and videos, for website, social media, digital and print advertising.
• Manage all social media platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube, TikTok) for Fairmont Empress with support from the Director Marketing/PR.
• Collaborate with the Director of Marketing to establish social media goals, review monthly reports, sharing with the Marketing Team as well as identify areas of future focus and strategies.
• Collaborate with the Director of Public Relations on influencer partnerships, media visits, and content creation initiatives.
• Contribute to management of the Marketing/PR team’s overall annual plans.
• Assist with the planning and execution of photo/video shoots including pre and post production for web and social platforms.
• Oversee the ongoing maintenance and updates of hotel website(s), ensuring all information is current, accurate, and reflective of brand standards.
• Manage the Digital Asset Library (Hotel Content Manager), ensuring all assets are organized, tagged, and up to date for seamless internal and external use.
• Adhering to all Fairmont Hotels & Resorts sales standards and uphold the highest standard of internal and external customer service at all times.
• Miscellaneous assignments as required.

Benefits

• Employee benefit card offering discounted rates in Accor worldwide
• Discounted food & beverage offerings at our Vancouver sister properties
• Opportunity to develop your talent and grow within your property and across the world!
• Complimentary meals through our colleague dining program (taxes apply)
• Complimentary dry cleaning of business attire
• Access to our comprehensive benefits and wellness programs, including extended healthcare benefits and RMT, dental, vision, and complimentary counseling, wellness sessions, financial and family planning through LifeWorks
• Access to our company-matched Defined Contribution Pension Plan (DCPP)
• Opportunity to develop your talent through coaching and our Leadership Mentoring Programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree