Consumer Marketing Specialist

Do it Best•Fort Wayne, IN

9h•Onsite

About The Position

The Consumer Marketing Specialist partners with store owners (members) to grow retail sales by developing and implementing consumer-focused marketing strategies that increase store traffic, top-line sales, and profitability. This role works closely with members, corporate teams, and vendor partners to create and distribute marketing materials across print, digital, ecommerce, and in-store channels. This position requires the ability to recommend and sell data-driven marketing solutions that meet individual store needs and deliver measurable results.

Requirements

2+ years experience in consumer sales and/or customer service
Ability to recommend and sell marketing solutions with confidence.
Strong communication skills, both written and verbal.
Organized with the ability to prioritize multiple tasks and meet deadlines.
Comfortable working independently to find solutions that meet member needs.
Strong relationship-building and collaboration skills across teams.
Servant-leadership mindset with a positive, professional attitude.
Basic understanding of retail or small business operations.
Proficiency with Microsoft Office Suite (Excel, PowerPoint, Word) and ability to quickly learn internal marketing platforms.

Nice To Haves

Bachelor's degree in Sales, Marketing, Business, or related field; or equivalent related experience.
Additional training or certifications in sales, marketing, or customer engagement.
Familiarity with marketing channels such as print, digital, email, social media, websites, loyalty programs, and ecommerce.

Responsibilities

Serve as a marketing consultant to members and field staff, identifying opportunities to strengthen consumer marketing strategies.
Recommend, sell, and support marketing solutions customized to store objectives, including retention and acquisition approaches.
Work closely with cross-functional partners (Ecommerce, Print Production, Merchandising, Sales) to strengthen communication and alignment in support of members.
Maintain consistent communication with members of all sales volumes to promote participation in marketing programs. Increase adoption of marketing initiatives by demonstrating ROI and providing data-backed recommendations.
Manage special projects as assigned by the Consumer Marketing Supervisor.
Prioritize workload effectively and maintain a member-first approach.