Consulting Marketing Director (Location Flexible)

RSM•Chicago, IL

2d•Remote

About The Position

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM. The Consulting Marketing Director is responsible for developing and implementing strategic marketing plans for RSM’s Consulting Services Line-of-business. You will serve as a strategic leader and part of the Consulting Marketing Leadership team. Responsibilities will include overseeing market definition, planning, strategy, brand management, and marketing/sales integration. Key qualifications include strategic thinking, experience in growth strategies, and strong team management skills.

Requirements

Bachelor’s degree required.
Deep understanding of various competencies related to the marketing of consulting services.
Understanding of the needs of key audiences within the firm’s target marketing, including CFO’s and CEOs.
Understanding of key industries that are core target markets of the firm.
Minimum 10 years marketing experience (in a large professional services or similar organization) with proven abilities to collect, synthesize and manage market/client data, and develop and implement direct marketing, advertising, PR, social media, branding and internet marketing initiatives.
Minimum of 5 years managing others in a highly dynamic environment.
Must exhibit an exceptional client service attitude, possess outstanding people skills and take a proactive approach in working with employees.
Excellent verbal and written communication skills
Ability to motivate, and deliver tough prescriptive messages.
Demonstrated skills in diagnostics, analytics, coordination, collaboration and planning.
Takes appropriate risks and ownership of results.
Ability to prioritize and manage multiple projects/assignments simultaneously.
Seeks ongoing improvement by systematically performing gap analyses, and factoring learning into counter-measures for all areas of responsibility.

Nice To Haves

Degree in Marketing or related discipline (preferred)

Responsibilities

Understand the business strategy and growth objectives of RSM’s Consulting Services business.
Guide teams in the development of marketing strategies that support business growth and align to key market opportunities as defined by the business strategy.
Seen as a strategic advisor and leader across all Industries/Service Lines that they cover.
Sets clear expectations related to the level of marketing enablement that will be provided to the business and their practices.
Team coach and Manager, coaches team and champions them, operates through delegation, works with leadership on succession and growth plans for the team and ensures a fair and balanced workload across the team.