Community Outreach Specialist

CenterWell Senior Primary Care•The Villages, FL

5d•Onsite

About The Position

Become a part of our caring community As a Community Outreach Specialist, you will build key relationships with local individuals and organizations in The Villages® and surrounding communities to increase new patient numbers in our care centers. Promote services by partnering with the community. Manage presence at ongoing community events, including recurring lifestyle expo, market nights, VHA, and other community events. Ensure all events are properly staffed and have appropriate materials, equipment, and resources. Participate in a minimum of three events per month or 36 events per year. Engage in events with agent partners with the goal to create awareness and leads. Plan all aspects of marketing/sales events, plus agent events with a focus on good ROI. Organize activities, including sales events, to enhance presence in the community. Acts as liaison with community advocacy groups and other organizations that impact target population. Identify, develop, and build relationships with community organizations, provider offices and faith-based organizations. Create referrals generated as a result of our community relationships. Be responsible for developing new contacts and maintaining existing relationships or partnerships in the community. Document and manage community contacts and sales events in a database. Assist members and potential members with inquiries. Give presentations to small and large groups of people. Monitor and report on lead generation, conversion rates and ROI of various events and activities. Attend weekly marketing meetings and contribute to team goals. Use your skills to make an impact.

Requirements

High school diploma or equivalent
Two or more years of experience in healthcare marketing, event management, or community relations role
Proficiency with Microsoft Office suite (Outlook, Word, & Excel)
Proficiency with web-based applications
Proficiency with CRM software
Proficiency with use of the internet

Nice To Haves

Associate or bachelor’s degree in a related field
Community Development experience
Experience and knowledge of The Villages and community
Multi-specialty care experience
Knowledge of Medicare and Medicare Advantage insurance

Responsibilities

Build key relationships with local individuals and organizations
Increase new patient numbers in care centers
Promote services by partnering with the community
Manage presence at ongoing community events
Ensure all events are properly staffed and have appropriate materials, equipment, and resources
Participate in a minimum of three events per month or 36 events per year
Engage in events with agent partners with the goal to create awareness and leads
Plan all aspects of marketing/sales events, plus agent events with a focus on good ROI
Organize activities, including sales events, to enhance presence in the community
Act as liaison with community advocacy groups and other organizations
Identify, develop, and build relationships with community organizations, provider offices and faith-based organizations
Create referrals generated as a result of community relationships
Develop new contacts and maintain existing relationships or partnerships in the community
Document and manage community contacts and sales events in a database
Assist members and potential members with inquiries
Give presentations to small and large groups of people
Monitor and report on lead generation, conversion rates and ROI of various events and activities
Attend weekly marketing meetings and contribute to team goals