Community Outreach Intern

Keeneland Association IncLexington, KY

About The Position

RACE MEET – Support the overall strategic vision and grow opportunities through promotional days and community outreach. Identify community partners & connections to complement promotion impact for Sunrise Trackside, Kids Club Family Day and National Anthems. Work with marketing team to compile recap for Community Partner recaps. In conjunction with the Patron Experience Manager, coordinate and execute designated race meet promotions. Manage logistics for Food Trucks on the grounds. Manage and execute the creation of the morning works at Keeneland brochure. Assist Patron Experience team leaders to enhance planning communication between Keeneland departments using Teams and other resources for applicable items. Assist Patron Experience Manager to enhance patron communication related to race day promotional days. Assist the Senior Director of Operations and Community Relations with the logistics and execution of community initiatives and goals including but not limited to: ticket holds, marketing items, tours and experiences. In conjunction with special events team members, collaborate on the experience for group sales with community outreach ties.   COMMUNITY RELATIONS – Assist with the strategic planning, while managing the execution of various programs, such as but not limited to the Keeneland College Ambassador Program, Keeneland Kids Club, and Community Outreach groups to introduce and connect patrons to both Keeneland and the equine industry. Create a strategic plan for the growth and development of the Kids Club. Manage the planning and execution of annual Kids Club Events onsite and in the community. Develop and maintain relationships with relevant organizations and community partners. Develop and maintain an up-to-date database of community partners and monitor all outreach activities. Coordinate with internal teams to collect data for the purpose of documentation of fan development and community outreach.  Collaborate with internal teams to identify ways to provide engaging and educational experiences for community groups Assist in the creation and implementation of the annual curriculum & programming for the Keeneland College Ambassador program.  Assist with the recruitment and hiring of the College Ambassador candidates.   GENERAL – Along with the Director and Manager of Patron Experience, plan and execute the logistics for the Kids Zone during Derby Day. Manage Run Walks at Keeneland including but not limited to inter-department communication with facilities, marketing and others. Assist the Patron Experience Manager with budget management for applicable responsibilities

Responsibilities

  • Support the overall strategic vision and grow opportunities through promotional days and community outreach.
  • Identify community partners & connections to complement promotion impact for Sunrise Trackside, Kids Club Family Day and National Anthems.
  • Work with marketing team to compile recap for Community Partner recaps.
  • Coordinate and execute designated race meet promotions.
  • Manage logistics for Food Trucks on the grounds.
  • Manage and execute the creation of the morning works at Keeneland brochure.
  • Assist Patron Experience team leaders to enhance planning communication between Keeneland departments using Teams and other resources for applicable items.
  • Assist Patron Experience Manager to enhance patron communication related to race day promotional days.
  • Assist the Senior Director of Operations and Community Relations with the logistics and execution of community initiatives and goals including but not limited to: ticket holds, marketing items, tours and experiences.
  • Collaborate on the experience for group sales with community outreach ties.
  • Assist with the strategic planning
  • Manage the execution of various programs, such as but not limited to the Keeneland College Ambassador Program, Keeneland Kids Club, and Community Outreach groups to introduce and connect patrons to both Keeneland and the equine industry.
  • Create a strategic plan for the growth and development of the Kids Club.
  • Manage the planning and execution of annual Kids Club Events onsite and in the community.
  • Develop and maintain relationships with relevant organizations and community partners.
  • Develop and maintain an up-to-date database of community partners and monitor all outreach activities.
  • Coordinate with internal teams to collect data for the purpose of documentation of fan development and community outreach.
  • Collaborate with internal teams to identify ways to provide engaging and educational experiences for community groups
  • Assist in the creation and implementation of the annual curriculum & programming for the Keeneland College Ambassador program.
  • Assist with the recruitment and hiring of the College Ambassador candidates.
  • Plan and execute the logistics for the Kids Zone during Derby Day.
  • Manage Run Walks at Keeneland including but not limited to inter-department communication with facilities, marketing and others.
  • Assist the Patron Experience Manager with budget management for applicable responsibilities
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