Community Outreach Director

Park Lawn CorporationKansas City, MO

About The Position

This position is a business ambassador working alongside location management and reporting to the General Manager or the Operations Director. They will work daily to build outside brand awareness and promote the services of a funeral home operation within a community through grass roots marketing, assisting funeral home staff with creative memorials and hosting creative events outlined and calendarized annually.

Requirements

  • Four-year degree or equivalent combination of education and experience preferred.
  • At least 1-year experience or background in hospice, nursing or senior care preferred.
  • Valid state issued driver’s license in good standing and acceptable driving record.
  • Ability to read, write, and speak English fluently.
  • High degree of overall computer proficiency.
  • High degree of proficiency in local and virtual data management tools (Internet, Dropbox, Microsoft file management structure).
  • High level of proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint).
  • Effective and professional communication skills, with an emphasis on verbal skills and the ability to resolve and respond to issues in a professional manner.
  • Ability to empathize with client families and their guests and demonstrate tact and patience in emotionally charged situations.
  • Ability to maintain a positive attitude and working environment through organization, willingness to learn, and communication.
  • Ability to simultaneously handle multiple projects, prioritize tasks, and exercise good judgment.
  • Attention to detail and follow-through.

Nice To Haves

  • Bilingual is a plus.

Responsibilities

  • Coordinates, plans, schedules and oversees project assignments for events that bring brand awareness to the funeral home and promote products, services and ideas of the company.
  • Works with leadership to develop grass roots marketing tools and helps execute the grass roots marketing plans.
  • Researches and recommends additional events and community outreach programs.
  • Builds and maintains relationships with members of the community, key individuals and other organizations.
  • Works with cross-functional teams to ensure events are executed on time and in accordance with Park Lawn company standards.
  • Plans and conducts preneed and educational seminars, grief seminars and senior center events on site or in the community.
  • Collaborates in creating promotional material, sales material and product displays for events.
  • Works with management to create the events budget, reviewing and collecting vendor invoices.
  • Makes regular in-person, email, and phone contacts with hospice and senior care staff to elevate awareness and provide information about company products and services.
  • Plans and host events and programs on topics of interest to senior health care and hospice providers highlighting services and resources the company provides.
  • Serves as key point of contact for neighboring businesses, hospices, senior care facilities including responding to inquiries from interested parties.
  • Attends and engages in local networking events and maintains civic organization involvement.
  • Ensures Facebook and company website are updated with scheduled events.
  • Assists funeral directors in creating personal memorial tributes creating memories of a lifetime.
  • Seeks out opportunities for brand growth.
  • Other duties as assigned.

Benefits

  • Financial assistance programs encouraging employees through education and development in industry related subjects.
  • Robust Health and Welfare Plans, and savings account options, designed to support your personal needs, enhance well-being and help navigate life’s challenges.
  • Rich 401k and Roth Retirement Plan options available for both Full Time and Part Time employees along with a Company Match.
  • Variety of Vacation, Personal Days and Sick Days based on your role emphasizing the importance of physical and emotional replenishment for our team.
  • Employee Discounts on services, merchandise, and property to help our team members in their time of need.
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