Community Manager, Mexico

FIGSSanta Monica, CA
Hybrid

About The Position

At FIGS, we are growing our global presence to serve more Awesome Humans around the world — and we’re looking for a Community Manager, Mexico to help us lead the charge. You will help shape FIGS’ presence in the Mexico market, acting as a local brand steward, relationship builder, and community connector. You’ll lead marketing campaigns and partnerships that bring FIGS to life in culturally relevant ways, while building and nurturing a passionate local community of healthcare professionals. This is a unique opportunity to build something from the ground up — combining brand marketing, influencer strategy, community building, and campaign execution — in one of FIGS’ highest priority international regions. The ideal candidate is equal parts creative and strategic, entrepreneurial and collaborative, and thrives in a fast-paced, global environment.

Requirements

  • 6+ years of experience in brand marketing, influencer/community marketing, or integrated campaign execution, ideally with a global or regional focus.
  • Deep understanding of your local culture and healthcare landscape — with the ability to build trusted relationships within it.
  • Demonstrated experience working with social media influencers, managing brand ambassador programs, and measuring performance.
  • Strong organizational and project management skills with the ability to multitask and adapt in a fast-paced environment.
  • Entrepreneurial spirit and self-starter mentality — able to work autonomously while collaborating across global teams.
  • Experience managing external partners, agencies, and vendors.
  • Excellent communication skills — both written and verbal — in English and Spanish
  • Willingness and ability to travel as needed (up to 2x per month).

Nice To Haves

  • Experience launching or growing a brand in an emerging or international market.
  • A passion for healthcare and making an impact in the lives of those who serve others.
  • Familiarity with the FIGS brand and community (especially if you’re part of it!)

Responsibilities

  • Own and grow FIGS’ local community of healthcare professionals through grassroots initiatives, events, partnerships, and ambassador programs.
  • Cultivate long-term relationships with influential figures in the healthcare space, from key opinion leaders to rising voices on social.
  • Identify and help onboard new brand ambassadors and influencers who authentically represent FIGS in your market.
  • Serve as a cultural translator — ensuring FIGS shows up with authenticity, respect, and relevance in your region.
  • Translate global strategies into region-specific activations that resonate with your market’s unique culture and values.
  • Collaborate cross-functionally with teams across Brand Creative, Social, Events, Product, and Community to ensure campaigns are cohesive and on-brand.
  • Ensure visual and narrative consistency across all local marketing efforts, in line with FIGS’ global brand guidelines.
  • Own how FIGS shows up in your market, ensuring the brand is expressed in culturally relevant, resonant, and locally authentic ways.
  • Lead the execution of retail, influencer, digital, and social strategies, as well as events—elevating FIGS’ presence and deepening emotional connection with the community.
  • Lead the implementation of influencer, ambassador, and surprise-and-delight gifting programs tied to brand and product moments.
  • Identify and manage local partners and vendors for creative production, events, and campaign activations.
  • Track and report on campaign performance and ambassador/influencer success, sharing key learnings and recommendations.
  • Collaborate closely with the international digital team and global brand team to ensure market strategies align with overall brand direction while tailoring execution to resonate locally.
  • Stay close to local culture, trends, competitors, and the healthcare landscape — using your insights to inform campaign strategies and creative thinking.
  • Bring bold ideas to the table rooted in local relevance, brand opportunity, and healthcare community needs.

Benefits

  • Equity: All FIGS employees have the opportunity to own shares of FIGS stock through our new-hire equity program.
  • Discount when purchasing FIGS stock voluntarily through our FIGS Employee Stock Purchase Plan
  • Annual bonus program
  • Comprehensive benefits and perks package focused on your well-being, including premium medical, dental and vision coverage, and full access to wellness services through Breethe and Classpass.
  • 100% FIGS-sponsored life insurance and disability insurance
  • Amazing 401(k) program, with a company match up to the first 6% of your contribution
  • Generous paid time off - 12 company holidays.
  • Flexible vacation for salaried team members.
  • Up to 3 weeks of accrued vacation for hourly team members.
  • Meaningful time away for baby bonding, including parental leave, new parent care meals, and a transition back to work for primary caregivers
  • FIGS sponsored Uber Eats voucher for in-office weeks
  • Personalized discount code for 50% off all FIGS products, along with a separate code to share with family and friends to enjoy a 25% discount site-wide
  • Access to FIGS Vet, Discounted Pet Daycare, Discounted Pet Insurance, and so much more…
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