COMMUNITY LIAISON

UHS

About The Position

The Community Liaison implements the philosophy, policy, procedures, systems and strategic goals set forth by the Director of Business Development while maximizing referral potentials from assigned accounts, demonstrating a high level of commitment to exemplary customer service and developing new business to achieve the goals and objectives of the business development systems.

Requirements

A Bachelor's Degree in a behavioral health area, marketing, business administration or related field is preferred; or equivalent combination of education and experience.
Minimum of two (2) years’ experience in health care business development/marketing environment with measurable results
Knowledge of psychiatric and chemical dependency treatment principles and delivery systems.
Experience using computers and software programs for marketing, record keeping and performance measurement purposes.
Experience working pro-actively with both internal and external customers to create solutions to issues and problems.
Experience building long-term professional relationships in the behavioral health community that focus on customer satisfaction.
Must have a valid driver’s license and clean driving record.

Responsibilities

Develop new accounts and markets in the employer EAP, Primary Care Physicians/Licensed Practitioners and managed care segments, and as directed by the Director of Business Development.
Develop a designated number of qualified business development contacts per week, which will achieve the overall business development goals and objectives.
Develop account management list to maintain current account information, and update as required.
Contact all primary accounts through personal visits, telephone calls and letters/mailers on an ongoing basis, developing and encouraging a relationship of trust with all active accounts.
Monitor referrals and admissions, and plan an appropriate strategy to maximize referral potential.
Maintain current awareness of changes in the industry through self-education, peer education, and professional and community involvement for the betterment of this position and the facility.
Maintain a competition informational file and contribute to the ongoing SWOT analysis.
Participate actively on the business development team to increase productivity and reduce duplication of efforts (i.e. setting up joint calls with the CEO and other business development staff, overall participation in the marketing effort).
Promote the team concept within the facility.
Participate in the evaluation and analysis of facility statistics and provide recommendations to overall business planning strategies as appropriate.
Participate in the continuous analysis of the changing health care environment and health care market.
Participate with internal facility marketing such as the possible creation of an internal facility newsletter, employee communications, special event communications, etc..
Attend scheduled department meetings to provide the Director with timely reports on month-end reviews, client servicing schedules, customer sales forms, and other reporting requirements.
Attend in-house planning and development committee meetings, as requested.
Adhere to facility, department, corporate, personnel and standard policies and procedures.
Attend all mandatory facility in-services and staff development activities as scheduled.
Adhere to facility standards concerning conduct, dress, attendance and punctuality.
Support facility-wide quality/performance improvement goals and objectives.
Maintain confidentiality of facility employees and patient information.