COMMUNITY ENGAGEMENT SPECIALIST

PREFERRED BEHAVIORAL HEALTH OF NEW JERSEY•Brick, NJ

21h•$0 - $55,000•Onsite

About The Position

This position is responsible for advancing PBHG’s brand, strengthening its strategic position in the market, and expanding its connection to the communities it serves. Through coordinated marketing, communications, digital engagement, community relations, and development support, the role will increase awareness of PBHG’s services, elevate its impact and reputation, and create meaningful connections with clients, partners, donors, and community stakeholders. Ultimately, the position ensures PBHG is visible, recognizable, accessible, and strategically positioned to further its mission and expand its impact.

Requirements

Bachelor’s degree plus 1 – 3 years of marketing and communications experience.

Responsibilities

Implement organizational marketing strategy and priorities
Conduct marketing needs assessments to identify goals, target audiences, messaging needs
Maintain brand consistency across programs, departments, and locations
Coordinate with marketing consultants to ensure strategic alignment and adherence to marketing policies and procedures
Gather and develop testimonials, impact stories, and success stories that demonstrate mission impact
Develop graphic design and creative assets for digital and print marketing
Create brochures, flyers, signage, advertisements, promotional materials, infographics, and other collateral
Coordinate print production and outside vendors as needed
Maintain marketing templates, photography, and brand assets
Develop and maintain organization-wide social media calendar, create, schedule, and publish content
Develop graphics, photography, video, and other digital content
Monitor messages, comments, engagement, and customer inquiries; Coordinate responses and escalate concerns when appropriate
Maintain appropriate account access and security, monitor engagement and performance
Coordinate internal and external email communications
Develop email strategy and campaign calendars
Write and develop content
Create graphics and email layouts
Manage distribution lists and scheduling
Monitor campaign engagement and effectiveness
Maintain accurate and current website content
Complete ongoing program, staff, event, and organizational updates
Coordinate larger website changes as needed
Perform basic SEO maintenance
Maintain Google/local business listings and monitor online reputation
Maintain calendar of community events and opportunities; coordinate registration/participation
Coordinate staff attendance and representation; attend priority community events
Capture live photos/video and promote organizational participation
Develop post-event social media and communications
Build and maintain relationships with community organizations and partners
Identify opportunities to increase organizational visibility and engagement
Develop event graphics, collateral, signage, digital content, and promotional materials for fundraising campaigns and events
Support event registration and communications
Provide event-day marketing and logistical support as needed
Capture content for post-event marketing and donor communications
Maintain and restock promotional items and organizational swag
Support development-related mailings and receivables
Maintain marketing and community relations calendars
Coordinate projects, deadlines, vendors, and deliverables
Maintain marketing files, assets, and inventories
Provide additional marketing, communications, community relations, and development support as assigned