Community Engagement Specialist

Stride, Inc.Baton Rouge, LA
$41,259 - $61,888Hybrid

About The Position

The Community Engagement Specialist develops and implements comprehensive communication, marketing, and community engagement strategies that strengthen relationships among students, families, staff, and community stakeholders. This position leverages digital marketing, social media management, content creation, and data analytics to increase family engagement, enhance school visibility, and support student success initiatives within the virtual learning environment.

Requirements

  • Two (2) years of college AND Two (2) years of experience in education OR Equivalent combination of education and related experience
  • Three (3) years of experience in communications, digital marketing, community engagement, public relations, social media management, or stakeholder engagement.

Nice To Haves

  • Five (5)+ years of experience in digital communications, marketing strategy, content creation, and community engagement.
  • Experience managing social media platforms and analytics tools.
  • Experience with photography, videography, graphic design, and multimedia content development.
  • Experience utilizing analytics and KPI reporting to drive engagement strategies.
  • Strong skills in Adobe Creative Suite, Google Analytics, social media management platforms, and Microsoft Office applications.

Responsibilities

  • Develop and execute strategic communication and community engagement plans that promote school initiatives, programs, and events.
  • Manage and grow the school's digital presence through social media platforms, newsletters, websites, email campaigns, and multimedia content.
  • Create compelling written and visual content, including photography, videography, promotional materials, newsletters, and digital campaigns that strengthen school branding and engagement.
  • Serve as the school's social media manager by creating, scheduling, monitoring, and analyzing content performance and engagement metrics.
  • Develop and maintain communication strategies that improve collaboration between school leadership, teachers, families, and community stakeholders.
  • Facilitate virtual and in-person family engagement opportunities, orientations, trainings, and community events.
  • Coordinate outreach campaigns to increase participation in school programs, student activities, and community initiatives.
  • Utilize analytics and reporting tools to monitor engagement metrics, evaluate communication effectiveness, and make data-driven recommendations for improvement.
  • Support student recruitment, re-registration initiatives, and retention efforts through targeted communication and engagement campaigns.
  • Collaborate with school leadership to design and implement branding initiatives that promote a positive and transparent school culture.
  • Provide training and support to staff regarding effective communication practices, digital engagement strategies, and social media utilization.
  • Develop marketing materials and promotional campaigns for student competitions, clubs, events, and family engagement activities.
  • Build and maintain relationships with community partners and stakeholders to expand opportunities for students and families.

Benefits

  • health benefits
  • retirement contributions
  • paid time off
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