Communications Specialist (Creative and Content Team)

Southern Company•Birmingham, AL

3d•Onsite

About The Position

Alabama Power Company’s PR Creative and Content team is seeking a Communications Specialist to play a critical role in elevating company storytelling. This role focuses on high-impact visual communications, multimedia content, and executive-level presentations to clearly and influentially communicate strategic priorities. The specialist will combine creative design expertise with strong strategic messaging skills to translate complex information into clear, on-brand, visually compelling communications for executives, internal partners, and customers. The ideal candidate is a creative storyteller experienced in graphic design, presentation development, video production, and multi-platform content creation. Success requires strong judgment, curiosity, collaboration, and attention to detail, especially when managing tight deadlines and multiple stakeholders. This role balances creativity and strategy, involving thoughtful questioning, early messaging framing, polished solution development, and delivery of accurate, high-quality work that aligns with organizational goals and maintains a consistent brand presence.

Requirements

Bachelor’s degree in Communications, Public Relations, Journalism, English, Marketing, Graphic Design, Media Production, or related field.
3+ years of experience in corporate communications, content creation, multimedia storytelling, visual communications, or related field.
Demonstrated experience in graphic design, presentation design, and multimedia content creation.
Experience translating technical or complex information into engaging, audience-friendly visual and written communications.
Proficiency in Adobe Creative Suite, Canva, and PowerPoint, with strong visual layout and presentation design skills.
Experience producing and editing video content for digital, social, or internal communication platforms.
Strong writing and editing skills with the ability to write for a variety of audiences and platforms.
Experience working in a fast-paced environment with the ability to produce quality work under pressure and/or to pivot seamlessly if direction changes.
Strong visual communication and design skills resulting in clean, organized, and engaging materials.
Strong synthesis skills – ability to distill complex information into clear messages.
Strong creative judgment with the ability to balance visual appeal, brand standards, and strategic messaging.
Strong attention to detail with excellent editing, formatting, and organizational skills.
Ability to manage multiple projects and priorities in a fast-paced environment.
Comfortable balancing strategy with execution — able to move from concept development to polished delivery efficiently.
Strong collaboration, consulting, and relationship-building skills across teams and leadership levels.

Nice To Haves

Experience with photography, motion graphics, or animation is a plus.
Experience working in a highly regulated, utility, public sector, or infrastructure-focused organization is a plus.
Portfolio or examples of visual communication, presentation, and multimedia work preferred.

Responsibilities

Design visually compelling, well-organized communication materials, including executive-level presentations, infographics, digital graphics, and campaign assets.
Develop polished layouts, branded creative assets, and presentation materials that reflect executive-level quality and consistency.
Apply strong visual storytelling principles to enhance audience engagement, simplify complex information, and strengthen message retention.
Create and edit multimedia content, including video and digital storytelling assets for internal and external communication channels.
Ensure all creative assets align with brand standards, accessibility requirements, and communication objectives.
Translate complex, technical, or business information into clear, digestible messages for broad and executive audiences.
Tailor messaging and creative execution to fit diverse audiences while maintaining consistency in tone, voice, and brand identity.
Organize content into a logistical storyline that supports understanding and decision-making, focusing on clarity, prioritization, and relevance.
Design options for high-quality, executive-ready presentations and visual communication materials in partnership with leaders and stakeholders.
Maintain high standards for visual consistency, formatting, branding, and storytelling across all presentation materials.
Support video-based communication efforts by editing, producing, and adapting content for use across multiple channels.
Collaborate with creative, content, and brand teams to develop visually cohesive campaigns and multimedia communication initiatives.
Manage multiple inputs and deadlines with strong organization and time management.
Deliver high-quality, executive-ready products under tight timelines with minimal rework.
Work closely with the Creative and Content team, and collaborate with internal teams and leadership to understand business objectives and translate them into compelling visual and written communications.
Serve as a communications resource for departments seeking messaging, presentation, and creative storytelling support.