Communications Specialist

Angels of Care Pediatric Home Health•McKinney, TX

13d•Hybrid

About The Position

The Communications Specialist is responsible for developing and executing internal and external communication strategies that enhance brand awareness, support organizational growth, and strengthen engagement with clients, employees, and the community. This role will own the Angels of Care website and all internal channels (e.g. newsletters, Sharepoint) and will leverage digital media platforms as well as content creation tools to ensure all messaging aligns with the organization’s mission, values, and brand standards. This position collaborates cross-functionally to support strategic initiatives and serves as a liaison with external partners. Strong critical thinking, creativity, and the ability to effectively communicate sensitive and impactful messaging in a fast-paced healthcare environment will be critical to success.

Requirements

Understanding of and ability to use necessary design and communication platforms such as Adobe Creative Suite (Photoshop), Canva, Mailchimp, Google Business, all digital platforms
Experience creating content and pages for Microsoft SharePoint
Interpersonal, organizational and excellent written and verbal communication skills

Nice To Haves

Bachelor’s degree in Communications, Marketing, or similar field is preferred

Responsibilities

Own and manage external communications across digital channels, including website inquiries, online reviews, client updates, and community engagement.
Design and execute automation initiatives to streamline and accelerate responses to daily high volumes of inquiries via contact forms on the Angels of Care website
Creation of internal content such as HALOS newsletters, announcements, and communication distribution lists
Collaborate with other departments in the company to plan, design and execute marketing and communication strategies
Write and distribute unique content that effectively conveys messages and calls-to-action while ensuring the message is consistent and engaging
Identify communication gaps, anticipate questions, solve problems, and recommend improvements that align with company values
Serve as liaison between external organizations and Angels of Care leadership
Develop and maintain branding standards with an extensive understanding of company’s history, mission and values
Develop, organize and manage company programs that increase client/employee satisfaction while promoting company values with brand awareness in mind
Participate in digital media on-call schedule while maintaining company’s digital media response standards
Design and develop clear, visually engaging presentations that effectively communicate key messages to internal and external audiences.