Communications Manager

City of Encinitas•Encinitas, CA

11d

About The Position

Join the City of Encinitas as our next Communications Manager/Public Information Officer and play a pivotal role in how our community stays informed, engaged, and connected. In this unique role, you'll single-handedly manage communication functions that directly shape how the City shares information. Working within the City Manager's Office, you'll play a key role in ensuring that communication is transparent, timely, and meaningful – often collaborating with leadership and securing approvals on high-visibility initiatives. Your work will make a tangible impact on residents, businesses, and partners throughout the City of Encinitas.

Requirements

Bachelor’s degree in public relations, marketing, communications, business administration, or related field
Five (5) years of increasingly responsible and progressive experience in directing a comprehensive communications program
Two (2) years of supervisory responsibility
Equivalent combination of education and experience sufficient to successfully perform the essential duties of the job

Nice To Haves

Experience using tools like Adobe Premiere Pro, Canva, and other design or editing platforms.
Experience managing and updating social media accounts (Nextdoor, Facebook, X, Instagram, Tiktok, YouTube).
Experience managing graphics services, including photography, audiovisual presentations, and city publications.
Experience in website development and maintenance.
Experience writing scripts and narrating videos.
Experience providing guidance and oversight to other city departments regarding website and online content.

Responsibilities

Manages and interfaces with the media including inquiries, crisis management, and emergencies, providing factual, clear, and vetted information that supports the City’s interests and enhances positive relations.
Plans, develops, and produces multimedia content – such as videos, graphics, and digital assets – using tools like Adobe Premiere Pro, Canva, and other design or editing platforms.
Manages and routinely updates the City’s social media accounts, such as Nextdoor, Facebook, X, Instagram, Tiktok and YouTube.
Manages the City’s graphics services function, including photography audiovisual presentations, and city publications, including logos, posters, and flyers; sets design and communications standards; conducts brand audits of work produced by City employees and contractors.
Assists in the development and maintenance of the City’s website; creates and update web pages; writes scripts and narrate videos for posting to website and digital media; provides guidance and oversight to other city departments regarding website and online content.