Communications Manager

eXp World Holdings, Inc.

7d•Remote

About The Position

The Communications Manager is a skilled communicator and organized executor who helps bring eXp's communications strategy to life. This role owns a wide range of initiatives from email campaigns and lifecycle communications to marquee event messaging and works closely with teams across Marketing, Creative, and Events to ensure every audience receives clear, compelling, on-brand communication. If you're someone who takes a brief and runs with it, this role was built for you.

Requirements

Self-Directed Execution: You thrive in fast-paced environments and can independently manage multiple projects while balancing speed, accuracy, and quality
Exceptional Writing: You are a strong writer and editor with the ability to adapt messaging across audiences, channels, and communication formats
Agility: You can pivot from one initiative to the next without losing momentum, quality, or attention to detail
Collaborative Mindset: You are an effective cross-functional partner who works well with stakeholders across marketing, operations, creative, events, and leadership
Data & Platform Literacy: You can leverage analytics, audience insights, and engagement reporting to optimize performance
Operational Excellence: You possess strong project management and organizational skills with the ability to manage complex workflows and deadlines
Audience Awareness: You understand how to craft communications that resonate with entrepreneurial, agent-centric, and service-oriented audiences
HubSpot: Working knowledge of email marketing, segmentation, workflow automation, and reporting
Content & Copywriting: Proven ability to write and edit across formats, audiences, and channels
Email & Digital Channels: Experience executing high-volume campaigns across email, web, and event communications platforms
Analytics & Reporting: Comfortable working with campaign performance data to inform optimization
4–7 years in communications, content marketing, corporate communications, lifecycle marketing, public relations, or event communications.
Proven track record of independently managing communications projects with minimal oversight.
Experience supporting large-scale conferences, corporate events, or franchise audience campaigns strongly preferred.
Interest in and understanding of entrepreneurial and agent-focused audiences strongly preferred.
Background in real estate, franchising, professional services, or agency environments is a plus

Nice To Haves

Familiarity with project tracking and cross-functional coordination tools is a plus

Responsibilities

Develop, edit, and execute communications across email, internal platforms, web, event campaigns, and additional digital channels
Maintain brand alignment and messaging consistency across all outputs and audience segments
Independently manage communications projects from brief through execution, including planning, content development, stakeholder coordination, approvals, scheduling, and reporting
Execute and optimize segmented email campaigns, nurture journeys, audience targeting, and communication cadences in HubSpot
Build and manage workflow automation to support engagement across multiple audience segments
Track performance metrics and engagement analytics to support campaign optimization
Own end-to-end communications execution for major company initiatives and marquee events, including eXpcon
Manage the full attendee communications journey from promotion and registration through event engagement and post-event follow-up
Coordinate timelines, audience segmentation, speaker and leadership messaging, and cross-channel campaign execution to support attendance and overall event experience
Deliver clear, compelling, and audience-appropriate messaging across prospective agents, current agents, internal staff, brokerage leaders, and event attendees
Develop a strong working understanding of entrepreneurial and agent-centric audiences to ensure communications resonate at every stage
Partner closely with Creative, Digital, Events, and business-line stakeholders to ensure messaging consistency and seamless execution
Serve as a reliable, organized project partner who keeps initiatives on track and stakeholders aligned