Communications Associate

SOCIETY OF INTERVENTIONAL RADIOLOGY•Fairfax, VA
•$60,000 - $65,000•Onsite

About The Position

The Communications Associate is a key member of SIR’s communications team, working with staff, physician volunteers and society partners to position SIR and interventional radiology as thought leaders through social media and member communications. The role develops, executes and reports on social media engagement and strategies; creates and assembles SIR’s newsletters and alerts; and provides media relations and editorial support for the Annual Scientific Meeting. It also develops graphics, records and edits video, and manages community-sourced video. The position is based in the D.C. Metro area, with work in SIR’s Fairfax, Virginia office as needed and some travel, primarily for the Annual Meeting and other organization events.

Requirements

  • Three years of progressively responsible communications experience in social media and other organizational communications.
  • Professional experience with social media platforms, including Facebook, Twitter, LinkedIn, Instagram and YouTube.
  • Experience with social media measurement and management tools such as Falcon, Buffer, Hootsuite or similar.
  • Experience with a digital communications email platform such as Informz, ConstantContact or similar.
  • Experience with basic video editing platforms such as ClipChamp, YouTube, iMovie or Gather Voices, and with video production.
  • Experience with graphic design platforms such as Canva or similar.
  • Excellent verbal and written communication, proofreading and editing skills.
  • Excellent interpersonal and organizational skills.
  • Proficiency with MS Office (Word, Excel and PowerPoint) and G Suite tools (Google Docs, Google Alerts and Google Forms).
  • Bachelor’s degree in communications, journalism, public relations or a related field from a four-year college or university, or at least four years of successful demonstrated work experience in social media communications in lieu of a degree.
  • Must be local to the D.C. Metro area, within 25 miles of the SIR office, and work in the Fairfax, Virginia office as needed.
  • Some travel is required, primarily for the Annual Meeting and other organization events.

Nice To Haves

  • Communications experience in a nonprofit or trade association environment is preferred.

Responsibilities

  • Develop and execute storytelling-focused social media strategies and draft messages that advance SIR’s voice.
  • Measure and report on social media engagement.
  • Monitor SIR’s key social media sites, engage with member conversations, triage content and consult staff subject-matter experts for responses.
  • Explore social media tools and tactics and assess their potential to increase engagement.
  • Coordinate with SIR and SIR Foundation staff on special social media events, including chats and takeovers.
  • Coordinate campaign scheduling and deployment with the marketing team.
  • Collaborate with staff liaisons and member volunteers to ensure messaging on member-run social media accounts is precise and on-brand; advise them on messaging and measurement.
  • Organize Annual Meeting social media coverage to maximize reach.
  • Develop graphics highlighting SIR efforts, activities, programs and member benefits for social media, newsletters, the website and other member communications.
  • Record, edit and project-manage video for social media and sirweb.org.
  • Manage intake and editing of community-sourced video using Gather Voices.
  • Lead development of the Guidewire newsletter, from the call for stories through timely publication.
  • Support the production, editing and distribution of member newsletters, alerts and marketing e-blasts to ensure consistent, clear and accurate messaging.
  • Provide media relations and editorial support for SIR’s Annual Scientific Meeting.
  • Perform additional duties as assigned.
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