Commercial Spirits Specialist

Enthuse-Marketing•Kalispell, MT

2d•$95,000 - $105,000•Onsite

About The Position

Enthuse is an education-led marketing agency seeking a Commercial Spirits Specialist to be responsible for the commercial performance of Client’s brands in a targeted set of on and off premise accounts. These accounts will be chosen for their strategic consumer and customer importance and will be organized into a journey plan. The specialist will analyze the total territory and each account to determine the priority selling, promotional, educational, and merchandising opportunities. The role involves engaging customers to plan, design, and execute activities that will support sales growth within their perspective channel.

Requirements

A Bachelor’s degree preferred or equivalent job experience in the CPG industry.
A minimum of 3-5 years’ experience in the beverage alcohol industry/hospitality preferred.
Confident and outgoing with excellent personal presentation and communication skills. Ability to tailor communications for a variety of on premise and off premise environments
Ability to travel a minimum of 25% of his/her working time, including up to 5-hrs driving time.
Ability to work flexible hours and travel on an ad hoc basis including nights and weekends required.
Understanding of the regulatory environment in Montana as it relates to Beverage Alcohol.
Computer and tablet literacy with the ability to use software applications including Microsoft Word, Excel and PowerPoint, and e-mail programs such as Outlook.
Ability to use Business Information Tools including PowerBI, VIP and specialized customer tools. Ability to learn and use other internal systems such as Go Spot Check
Proven track record in building good relationships with customers as well as internal associates
Demonstrated ability to take the initiative to gather and use customer feedback to identify customer and market needs and challenges.
A self-starter and self-sufficient operator that can agree a course of action or plan and see it through to a successful outcome with minimal supervision or oversight
Demonstrated diligence and ability to follow through on all commitments (internal and external stakeholders).
Able to lift up to 50 lbs.
Demonstrated strong oral, written, presentation, and interpersonal communication skills.
Desire for mentorship and willingness to mentor others, contribute to team culture
Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Nice To Haves

A Bachelor’s degree preferred or equivalent job experience in the CPG industry.
A minimum of 3-5 years’ experience in the beverage alcohol industry/hospitality preferred.

Responsibilities

Plan, track, and implement brand and portfolio engagement using performance data (volume, menu growth/share, activities) provided by agency and client
Drive brand presence, performance and advocacy in accounts using strategic engagement activities and business-focused solutions
Spotting activation, store promotional, and display opportunities and proposing Client brands as the solution to customers – activating against those opportunities quickly & efficiently.
Install and maintain appropriate point-of-sale/ printed materials within accounts that are clean and current
Building impactful displays (in and out of section) to stop/engage and convert shoppers – leveraging Client approved and local compliant brand assets to drive physical availability and consistent brand messaging.
Planning, booking, and deploying in store and at bar consumer experiences – bottle engraving, gifting services, education events etc. In-line with an agreed national/regional or local plan
Routinely surveying outlets using specific photo capture software and submitting those surveys on time and in full.
Impart brand history, production, taste profile, cocktail, and bar operations knowledge to clients, trade, and consumers
Maintain open communication with Client & Agency stakeholders and support resources
Collaborate closely with local Client stakeholders and sales partner to collaborate on goals and objectives and ensure proper product inventory and proactively manage OOS issues
Complete accurate and timely management of agency initiatives including: Budget and expense management, All reporting responsibilities, Tracking and management of performance data using agency-appointed platforms, Participation in all internal training initiatives, Point of Sale, asset and warehouse management
Maintain all legal and marketing code guidelines