Commercial Development Program Associate

Nutramax Laboratories•Lancaster, SC

18h•Hybrid

About The Position

The Nutramax Laboratories’ Commercial Development Program (CDP) is a premier development program for early-career sales and marketing professionals, designed to build the foundation for long-term commercial leadership roles within Nutramax Laboratories. This program concentrates on developing sales and leadership skills and provides a direct path to a field-based sales position or various in-house marketing roles. The approximate two-to-three-year program offers participants a comprehensive understanding of Nutramax Laboratories’ business, including its mission, culture, values, leadership model, sales and marketing organization, the veterinary science industry, broader Nutramax support functions, and essential tools for a successful sales and marketing career. The program consists of three key components: Intensive Commercial Development Training at Nutramax headquarters (~6 months), Veterinary Sciences Inside Sales (~12-18 months), and Veterinary Sciences Field Sales Support (FSS) Representative (~6 months) or Marketing Support Representative (~6 months). Candidates will join the commercial team at the corporate headquarters in Lancaster, SC for the initial ~12-18 months. After the first ~6 months, CDPA’s will transition into an Inside Sales Representative role, managing their own portfolio of veterinary hospital/clinic accounts within a virtual sales district. Success will be measured by sales growth, market share expansion, meeting strategic objectives, and increasing product depth per account. Following the ISR rotation, CDPA’s may have the option to intern as a Field Sales Support Representative (FSS) or in-house marketing intern for approximately 6 months, gaining broader business, industry, customer, and internal team understanding. Upon completion of these rotations, participants will interview for field-based Regional Sales Manager or in-house marketing associate roles. CDPA positions require geographical mobility within the United States and willingness to initially locate in Lancaster, SC, and later accept a field-based sales position or a position at headquarters.

Requirements

Bachelor’s Degree from accredited four-year university in business, business management, marketing, sales leadership or related degrees.
Preferred typing speed minimum 45 words per minute
Able to be on the telephone and drive sales for a full working day and speak clearly and effectively to all assigned customers.
Goal-oriented, energetic, optimistic, with a passion for inside sales and business development, seeks out feedback and thrives in a culture of accountability, meeting weekly KPI’s associated with Quantity, Quality and Outreach.
Core skills of business development, sales, initiative, planning and follow up, client management, and judgment/problem solving.
The ability to develop strong professional relationships in a dynamic and challenging environment.
Demonstrated digital acumen and proficiency in CRM software and Microsoft Office Suite.
Ability to work independently and as part of a cross functional team.
Excellent interpersonal and communication skills.
Geographically mobile within the United States and willing to accept a field-based sales position upon completion of CDPA program (relocation assistance provided).
Have schedule flexibility to adapt to various time zone requirements in assigned territories.
Ability to travel 50% of the time for the FSS and RSM positions.

Nice To Haves

Passion for pets
Strong foundation in marketing curriculum
Desire to learn and grow

Responsibilities

Actively reaching out to assigned veterinary clinics via phone and email.
Understand customer needs and pain points to recommend suitable products.
Identify opportunities to cross-sell or upsell additional products to existing customers, helping our clients build revenue within their clinic.
Ensure all customer interactions reflect the highest level of professionalism and customer-centricity.
Nurture leads through follow-up communication and convert them into sales.
Comply with privacy policy and ensure ethical and legal sales practices.
Connect with and support Outside Sales Representative (OSR) in assigned territory.
Be key point of contact at corporate headquarters for OSR, facilitating requests for premium marketing supplies, printed materials, trade show supplies, etc.
Execute email marketing campaigns within assigned territory that promote special offers, product launches and events to generate interest and sales.
Maintain accurate records of lead interactions and progression in the CRM system.
Maintain a sales pipeline in the CRM system to meet funnel KPIs.
Maintain accurate records of customer interactions, sales progress, contact and clinic information.
Perform other assigned duties as may be required within meeting company objectives.
Communicate effectively with other departments within the organization and function within a team environment.
Regular attendance is required.
Educate, promote and sell Nutramax Laboratories products to the veterinarians, practice managers, LVTs and other veterinary professionals in an assigned geography/district.
Provide territory coverage for Regional Sales Managers.
Attend local, regional or national trade shows when necessary.
Support other areas of the Nutramax Laboratories business when necessary (retail, equine).
Assist in developing and implementing key programs and/or initiatives in the One NMX Zone.
Perform any other sales related tasks that are assigned by National Sales Manager, Zone Sales Manager, District Sales Manager or Regional Sales Manager mentor.
Ride with and provide product and technical training to veterinary distributor representatives and OTC representatives.
Assist with the launch of new products by ensuring call centers are trained and have the necessary support materials for their customers.
Visit veterinarian offices to sell products by providing detailed information, samples (as needed), and educational lunch and learn seminar.
Communicate with distributor representatives and schedule dinner meetings.
Work in conjunction with Technical Service Veterinarian to schedule meetings with influential staff members at assigned veterinary schools and host symposiums and lectures with veterinary students.
Visit veterinary schools within the assigned region to keep them apprised of veterinary school pricing and new products.
Work within a yearly budget including marketing activities to launch and sustain veterinary products within the field.
Provide timely reports to the home office that are informative and contain useful industry related information regarding changes in the industry and Nutramax's competition.
Assist in executing marketing initiatives to support Nutramax brands.
Create reports for campaign performance, including quantitative and qualitative data.
Perform market analysis and competitive research.
Prepare marketing materials across digital and print applications.
Actively participate in meetings and present findings, insights, and recommendations.
Work with cross-functional teams to identify, evaluate, and prioritize new product opportunities based on market insights, customer needs, and business objectives.
Assist with tracking of competitive activity.
Help with monitoring the performance of innovation initiatives.
Work with channel management to execute product strategy and meet topline revenue objectives.
Partner with marketing management on product campaign development.