About The Position
Tinuiti is the largest independent full-funnel marketing agency in the U.S. with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement to eliminate waste and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals insights into growth and waste. With expert teams across Commerce, Search, Social, TV & Audio, Tinuiti delivers measurable results. This role supports 100% remote work. As a Commerce Media Senior Specialist, you will support the execution and optimization of marketing campaigns within the commerce media ecosystem, leveraging your expertise to drive client success through effective campaign management, performance tracking, and collaboration with internal teams.
Requirements
- 3-5 years of experience in commerce media roles with a proven track record of executing successful campaigns with monthly budgets of $70k+.
Nice To Haves
- Familiarity with commerce media platforms such as Amazon, Walmart, Criteo, etc. preferred.
- Familiarity with tools such as Skai, Helium10, Pacvue, and Analytic Index preferred.
Responsibilities
- Build, drive, and optimize successful Amazon, Walmart, Criteo Search marketing campaigns within your specialty and channel (e.g., DSP, Search on Amazon, Walmart, Criteo) to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI.
- Foster rapport with clients through weekly interactions via phone, email, and in-person meetings (as needed), striving for a Client Satisfaction score of 9 or above and Client Retention of 95% or above.
- Integrate Tinuiti’s product and technology suite into campaign activations, focusing on achieving key client metrics and channel-specific success.
- Maintain comprehensive knowledge of relevant commerce media platforms applicable to your book of business, proactively educating clients on program updates and benefits.
- Maintain annual certifications for relevant commerce media platforms, ensuring expertise and compliance.
- Analyze campaign data to extract actionable insights and support optimization efforts, using analytics tools to track performance and identify opportunities for improvement.
- Communicate holistic strategy behind your clients’ KPIs by interpreting trends and leveraging cross-channel data/insights within your purview.
- Proactively assess and diagnose opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets for your clients.
- Identify new marketing opportunities and ways to repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms.
- Demonstrate thought leadership within your vertical/channel and the broader commerce media landscape, contributing insights internally and externally.
- Effectively prioritize and manage time across clients, partner relationships, and internal initiatives, ensuring timely delivery of tasks and objectives.
- Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback.
Benefits
- Unlimited PTO
- 20 paid holidays, including multiple long weekends
- Medical
- Dental
- Vision
- Life & Disability
- Flex Spending Accounts
- Retirement: Match up to 4% of your contributions at 100%
- Fringe
- Forma
- Unlimited Telemedicine and Teletherapy available at no cost
- Thankful giving
- Equity
- Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
- On-demand learning
- mentorship program
- leadership and management development programs and resources
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
501-1,000 employees
