Chief Commercial Officer

Viwinco WindowsNew Morgan, PA

About The Position

The Chief Commercial Officer (CCO) is a senior executive responsible for owning and optimizing Viwinco’s end-to-end customer lifecycle, including B2B Sales, Customer Support, and Field Service Operations. As a core member of the executive leadership team, the CCO drives sustainable revenue growth by applying systems-level thinking to design, align, and scale customer-facing organizations, ensuring all strategies, processes, and metrics operate as an integrated whole. The CCO translates enterprise vision and strategy into clear, actionable priorities across functions, builds high-performing leadership teams, and partners closely with executive peers to align customer strategy with operational excellence and company objectives — modeling Viwinco’s Executive Leader Capabilities through strategic leadership, disciplined problem solving, hands-on engagement, and the development of strong people leaders to foster a culture of accountability, continuous improvement, collaboration, and innovation.

Requirements

  • Proven executive experience leading commercial, sales, or revenue organizations at scale in a B2B manufacturing or industrial environment.
  • Track record of driving sustainable revenue growth through integrated customer-facing strategies.
  • Deep expertise in sales process design, customer success, and field service operations.
  • Strong executive presence with the ability to influence across the C-suite and with key external stakeholders.
  • Proficiency in CRM platforms (Salesforce preferred) and data-driven performance management.
  • Experience building and scaling high-performing teams across multiple regions or business units.
  • Demonstrated ability to lead through change and align organizations around a unified vision.
  • Bachelor’s degree required

Nice To Haves

  • MBA or advanced degree preferred

Responsibilities

  • Design, own, and continuously evolve Viwinco’s end-to-end customer and revenue strategy, ensuring Sales, Customer Support, and Service operate as an integrated system aligned to enterprise objectives.
  • Translate company vision and strategic priorities into clear, actionable operating plans, targets, and metrics across all customer-facing functions.
  • Identify and evaluate market expansion opportunities, including new geographies, customer segments, and business models, informed by data, customer insight, and industry trends.
  • Establish territory, segment, and account strategies in partnership with regional leaders to drive sustainable growth.
  • Serve as a core member of the executive leadership team, partnering with the President and C-level peers to align customer strategy with operational capacity, financial targets, and long-term business goals.
  • Actively contribute to enterprise strategic planning through market intelligence, customer insight, and performance analysis.
  • Collaborate closely with Operations, Supply Chain, Finance, and Marketing to ensure demand generation, fulfillment, and service delivery are aligned and scalable.
  • Drive a unified enterprise vision that enables consistent execution across functions and regions.
  • Own the end-to-end customer experience, ensuring consistent, high-quality engagement across sales, support, and service touchpoints to be the Most Customer Friendly Window Manufacturer.
  • Build and maintain senior-level relationships with key customers, contractors, and builders to strengthen partnerships and inform strategy.
  • Lead structured customer engagement and planning forums to gather feedback, anticipate needs, and improve long-term retention and value.
  • Champion a customer-centric mindset while balancing experience, efficiency, and profitability.
  • Design and maintain the customer operating system, including processes, performance management, and decision frameworks.
  • Standardize and continuously improve sales and service processes to drive efficiency, clarity, and scalability.
  • Leverage Salesforce and related systems to deliver actionable insights, performance transparency, and disciplined execution.
  • Monitor leading and lagging indicators to assess performance, identify root causes, and drive corrective action.
  • Build, develop, and lead high-performing leadership teams across Sales, Customer Support, and Field Service.
  • Model Viwinco’s Executive Leader Capabilities through hands-on engagement (gemba), rigorous problem solving, and clear, consistent communication.
  • Partner with HR and regional leaders to attract, develop, and retain top talent through structured onboarding, training, and leadership development.
  • Define and align incentive, commission, and performance development frameworks to reinforce desired behaviors and strategic priorities.
  • Foster a culture of accountability, collaboration, continuous improvement, and innovation.
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