Channel Field Marketing Manager

Horizon3 AI

5d•$110,000 - $145,000•Remote

About The Position

Horizon3.ai is seeking a Channel Field Marketing Manager to build and scale co-marketing programs with their channel and partner ecosystem across the Americas. This role is responsible for driving partner-sourced and partner-influenced pipeline through high-signal field programs. The manager will work closely with the channel sales team to build account coverage, accelerate deals, and ensure program ROI. The position reports to the Sr Manager, Field Marketing and will serve as a marketing partner to VARs, resellers, alliances, and distributors across AMER. The role owns the co-marketing motion end-to-end, including program design, MDF management, execution, follow-up, and pipeline attribution. This role is critical because channel is a key growth lever for Horizon3.ai, and partner-driven pipeline requires a dedicated marketing owner who understands both the field motion and the partner ecosystem.

Requirements

4+ years of channel marketing experience, with demonstrated ownership of partner co-marketing programs and measurable pipeline contribution.
Proven track record building and executing co-marketing events with VARs, resellers, alliance partners, or distributors, with supporting pipeline data.
Experience managing MDF event budgets: planning, partner alignment, execution oversight, and ROI reporting.
Strong understanding of the channel partner ecosystem in B2B technology.
Strong cross-functional collaboration skills; ability to work effectively with channel sales, direct field marketing, demand gen, digital, ABM, and product marketing.
Highly organized with the ability to manage multiple partner relationships, programs, and timelines simultaneously.

Nice To Haves

Experience in cybersecurity, DevSecOps, or adjacent B2B security markets.
Proficiency with Salesforce for pipeline tracking, partner attribution, and co-marketing performance reporting.
Familiarity with Federal or Public Sector channel marketing, including distribution ecosystems like Carahsoft and compliance frameworks such as FedRAMP and CMMC.
Familiarity with intent data and ABM tools such as Zoominfo or Reachdesk in support of partner-led account coverage.
Familiarity with Pardot, Marketo, or HubSpot for co-marketing campaign setup and attribution.

Responsibilities

Own the Americas channel field marketing strategy for the region, building a co-marketing program portfolio designed to generate net-new partner-sourced pipeline and accelerate partner-influenced deals.
Build co-marketing plans that focus on the highest pipeline opportunity areas.
Develop and maintain a channel marketing calendar aligned to partner priorities, regional sales plays, and company campaign themes.
Define and enforce pipeline ROI standards for all channel field investments.
Design and execute joint field programs with VARs, resellers, alliance partners, and distributors across the Americas, including co-hosted events, partner-led roundtables, joint conference activations, roadshows, and CISO-focused experiences.
Manage MDF programs end-to-end: planning, partner alignment, execution oversight, budget tracking, and pipeline attribution reporting.