Category Space Analyst

Andrews Distributing Company of North Texas•Dallas, TX

4d•Onsite

About The Position

A Category Space Analyst is responsible for building profitable growth through the design, planning and implementation of an account’s category space in the off-premises retail accounts. This role develops, sells, and executes a strategic market portfolio, space assortment and reset execution of captainships. This role is part of the Customer Growth Strategies team.

Requirements

Two Plus Years CPG Sales Experience and/or Related Degree
Microsoft Experience/Knowledge
Strong Understanding of the Beer/Beverage Industry
Ability to Analyze Data and Develop Solutions
Understanding of General/Shelf Merchandising Principles from Previous Retail Experience
Strong Relationship Building, Communication and Influencing Skills

Nice To Haves

Bachelor’s Degree in Sales, Marketing, Business or Related Field
Previous Category Management and Space Planning Software Experience
Previous Data Analysis and Reporting Experience
Previous Distribution Business Experience
Previous Brand Management Experience
Technical Skills: Advanced Excel, VLOOKUP.
Ability to Commercialize Data

Responsibilities

Creates, designs and recommends data-led selling stories and Planogram proposals that support National Accounts and Independent accounts to help grow Andrews’ share of space and market share.
Partners and collaborates with Category Development National Accounts and Strategic Space/Independent Consultants to design and propose Planograms aimed to build and grow revenue generating space solutions in the market.
Collects, analyzes and researches retail accounts using industry data/insights, Andrews’ sales tools and other available resources to gain a better understanding of each unique customer account.
Analyzes and researches a variety of data sources to develop recommendations/proposals (i.e. Power BI, Brand Builder, new item proposals as well as deletes, Nielsen data and high level market selling sheets) to create the best store specific solution for retailers.
Builds and designs planograms using multiple sources of data, market/sales tools and insights to determine the portfolio brand and product assortment mix to maximize growth.
Builds and designs total alcohol category solutions.
Makes problem resolution recommendations on Retailer category management issues; partners with team to provide and present solutions as needed.
Provides insights and feedback on suitability during approval process as needed to support retailer requirements.
Creates and maintains technical documentation to ensure consistency across the Customer Experience and Category Management team.
Helps to develop and prepare Retailer presentations to sell in schematics.
Performs post evaluation of all resets to determine profitability and gain retailer confidence.
Coordinates follow up account visits as needed.
Produces market evaluation reports to review with Sales and Category Management team.
Partners with the National Accounts and Strategic Space/Independent Consultant teams to help execute resets in the marketplace.
Ensures the completion of pre-work on planogram printing, adjusting planograms with corrections during the reset in the store and executing all follow up work (communicating to Sales teams, buyer, printing cooler reversals, adjusting price tags, etc.) needed post reset.
Performs resets as needed in support of Service Excellence and Customer Centric Solutions.
Stays abreast of category management and space planning and industry technology/tools trends to drive innovative space allocation solutions.
Performs independent research and analysis to present recommendations for category management and development process and procedural improvements.
Explores and develops a basic understanding of external developments and/or emerging issues/trends to determine potential business impact.