Product Marketing Manager - Construction Building Products

Pervenio•Bolingbrook, IL

1d•Remote

About The Position

Privately-owned company is an industry leading developer of building product solutions for commercial flooring construction applications. Within the last 10 years, the company has focused on increased market share and expanded overall capabilities. This role will lead brand marketing initiatives across all elements of the marketing mix, interacting with and managing/influencing other functions within to deliver against project objectives. The successful candidate will gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data. This role will also help develop media plans, ensure alignment to brand budgets and profitability, and develop data-driven recommendations using relevant sales and market data. The position offers flexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations. The candidate will utilize insights from multiple sources to discover opportunities and strategies and well as assist with strategic reporting needs.

Requirements

Bachelor’s degree in marketing, communications, or related field.
7+ years progressive experience in marketing management roles.
5+ years in building products and/or construction industry experience.
Experience integrating consistent marketing strategy across multiple channels.
Product development and project management experience.
Demonstrated ability to manage/coach/develop others.
Relevant experience with and knowledge of Adobe Creative Suite, Content Management systems, social media, and analytics.
Proficient in Microsoft Office Suite.

Nice To Haves

Masters level degree a plus.

Responsibilities

Lead brand marketing initiatives across all elements of the marketing mix, interacting with and managing/influencing other functions within to deliver against project objectives.
Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data.
Help develop media plans, ensure alignment to brand budgets and profitability.
Develop data driven recommendations using relevant sales and market data.
Contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations.
Utilize insights from multiple sources to discover opportunities and strategies and well as assist with strategic reporting needs.