Category Management Manager

PepsiCo•Montgomery, OH

About The Position

PepsiCo is seeking a Category Management Manager to join the North America Insights & Intelligence (NAI&I) Team. This role will support selected categories on the PepsiCo Beverage Kroger Category Leadership team, focusing on driving accelerated growth, market share gains, and elevated customer partnership through shopper and customer insights. The position involves leading shopper and consumer insights support for Joint Business Planning, Internal PepsiCo Initiatives, and identifying new opportunities for business growth. The NAI&I team utilizes a human-centric and integrated approach to insights and intelligence to drive market-leading growth for PepsiCo.

Requirements

Bachelor's degree required
3 - 5 years’ experience across CPG and Category Management preferred
Proficiency in shopper data and analytics
Thorough understanding of Circana and/or Nielsen syndicated POS and Panel data
Well versed in Microsoft suite of products such as Excel, PowerPoint and PowerBI
Comfortable and desiring to present at the Senior Executive Level
Highly motivated self-starter with the ability to multi-task
Strong project management skills, ability to thrive in a matrix environment
Creativity and strategy skills
Persuasive leadership and influencing skills
Business relationship management
Strong verbal and written communication skills
Strong analytical, data analysis, problem-solving, and storytelling experience
This position is limited to persons with indefinite right to work in the United States

Nice To Haves

Preferred experience with Kroger’s OnDemand (Market 6) data, 84.51 Stratum and the KOMPASS process

Responsibilities

Work across PepsiCo and Kroger teams to lead transformational big bets initiatives on the selected PepsiCo Beverage businesses
Help lead insights partnership for the development, implementation and tracking of the Joint Business Plan with Kroger and the PepsiCo Beverages Annual Operating Plan
Ensure insights and plans drive category growth, market share expansion and financial plan success
Develop impactful content to convey growth opportunities to internal and external partners across the main levers of our business with focus on assortment, space, promotions, pricing and displays
Utilize information from multiple sources such as 84.51 Stratum, OnDemand, Circana POS, Circana Panel, Numerator and internal research to identify opportunities and develop growth strategies
Develop into a subject matter expert in using 84.51 Stratum to understand the Kroger shopper and how strategies impact their shopper behaviors
Develop strong working relationships with Kroger, 84.51, PLM, Internal PepsiCo teams and all relevant business partners