Category Insights Analyst

Advantage Solutions • Tampa, FL

1d • $58,400 - $73,000 • Remote

About The Position

The Category Insights Analyst serves as an analytical and insights resource for clients with more than $20 million in retail sales in a specific regional sales market. The role accelerates information delivery, streamlines processes, and provides insights, reporting, forecasting, and sales-planning support. It also supports post-promotional analytics and pricing recommendations to advance client development and company growth.

The analyst collects, analyzes, and reports information using tools and data sources such as NIQ, Circana, retailer data, and shipment data. In partnership with a regional sales office and internal and external clients, the analyst identifies reporting needs, analyzes business data, and creates ad hoc and standardized reports that support actionable insights. The role is a subject matter expert in consumption data for assigned clients and may contribute to developing or implementing tools that improve business-data capture and quality.

The position works primarily in an office environment and has no travel requirements. It has no direct reports, though the analyst may delegate work and provide guidance, direction, and mentoring to indirect reports.

Requirements

• Bachelor’s degree.
• Less than one year of experience in a relevant field.
• Strong analytical, interpretive, and problem-solving skills, including the ability to turn data into actionable insights.
• Working knowledge of syndicated scan data and business reporting applications.
• Experience using data visualization tools.
• Ability to communicate complex quantitative analysis clearly, precisely, and actionably.
• Strong Excel skills, including pivot tables and VLOOKUPs.
• Aptitude for learning relational databases and multidimensional data tools.
• Ability to perform office-based work, including sitting for extended periods, hearing a telephone, and entering data on a computer; may need to lift up to 10 pounds.

Nice To Haves

• Consumer Packaged Goods experience preferred.
• Professional certification in category management is a plus.

Responsibilities

• Use consumption sales data, shopper insights, and other data sources to provide business insights supporting sales, regional objectives, and client KPIs.
• Contribute to retail trade and promotional pricing recommendations and support the Sales Team with pre- and post-promotional analysis.
• Analyze market trends, competitive activity, and channel shifts; serve as a subject matter expert for the regional marketplace and develop expertise on retailers in the assigned geography.
• Assist the Category Analytics & Insights Manager with line reviews, business overviews, and selling stories that support client selling opportunities.
• Collaborate with the Space Management team to develop planograms and advocate shelving standards that achieve client objectives.
• Collect, analyze, and report business information using relevant tools and data sets; create ad hoc and standardized reports.
• Identify client reporting needs and conduct business data analysis in collaboration with internal and external clients.
• Help develop or implement tools to improve business-data capture processes and maintain data quality.
• May delegate work and provide guidance, direction, and mentoring to indirect reports.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level