Campaign Planner

Clear Channel Outdoor•Allentown, PA

1d•Onsite

About The Position

The Campaign Planner is a sales support role and subject matter expert with organizing proposals and RFP response documentation, data gathering and analysis, and enabling sales & profitability. It is primarily a tactical and execution role working in close partnership with Account Executives, Sales Coordinators and Market Experts in Clear Channel offices nationwide. In addition, the Campaign Planner works closely with customers to maintain communication in order to help grow accounts, develops tactics to increase customer satisfaction by facilitating all aspects of the customer’s account in cooperation with the Account Executives.

Requirements

Bachelor’s degree in business, advertising, media, marketing, or equivalent combination of education, training, experience, or military experience.
A minimum of two (2) year’s experience working in advertising sales, client services, or agency environment preferred.
Organized with ability to multi-task, manage own time, and prioritize work.
Ability to gather information, sort through complex issues, seek input from others, and operate independently.
Ability to identify root cause of issues and work quickly to resolve them.
Exhibit financial and business acumen.
Excellent communication skills; actively listens to and partners with others, possesses strong written & verbal communications and document creation skills.
Ability to work well in a team environment while accomplishing individual projects.
Working knowledge of advertising industry, media sales development, planning & competitive formats, and pricing & product development preferred.
Competent in Microsoft software applications (i.e., Word, Excel, Outlook, and PowerPoint)

Responsibilities

Uses campaign planning tools to assist in the development of sales proposals with support from the Sales Coordinators.
Collaborates with Account Executives to understand and support client proposal requirements; including templates, audience research, competitive spending data and creative and production requirements.
Reviews final proposals and ensures all of the requirements for a successful and compelling proposal that meets/exceeds client expectations are documented.
Understands customer needs, focusing on client service and supporting Account Executives in deepening sales within existing accounts.
Provides proposed rate information based on market and corporate guidelines.
Ensures relevant and accurate turnaround of proposal requests in a timely manner.
Communicates with Account Executives, Internal Sales Coordinator team, Market Experts and Clients regarding proposal revisions, campaign optimization and final inventory approvals.
Supports Account Executives in development of client proposals; including customized spreadsheets, pricing data, marketing material, etc., and assembling required documents for client proposals.
Works with Clear Channel Airport markets to ensure inventory is held appropriately for clients.
Works closely with Account Executives to effectively manage renewals & expiring contracts
Works closely with Campaign Inventory Specialists and Advertiser Client Services teams on post-sale communication & execution.
Runs post-campaign reports to monitor arrival and posting of creative material, proof of performance of contracted advertising campaigns and take-down of creative material.
Performs other job duties as assigned.