Campaign Manager
KSHB / KMCI / The EW Scripps Company•Cincinnati, OH
About The Position
We're seeking a Digital Campaign Specialist who will support the end-to-end management of digital advertising campaigns, from pre-sale planning to execution and post-launch evaluation. This role offers a unique opportunity to collaborate closely with local sales teams and advertising operations personnel to ensure smooth order execution, while playing a pivotal role in driving digital growth, shaping client strategies, and optimizing campaigns.
Requirements
- Bachelor's degree in related field preferred or equivalent experience
- Generally, 3+ years of experience in related field preferred
Nice To Haves
- Advanced skill with order management systems
- Proven ability to collaborate including with vendors and third party partners
- Skilled in using web analytics tools, collecting insight, and reporting your findings
- Must be extremely digitally savvy
- Superior analytical and problem-solving skills
- Superior organizational skills
- Proven skill with Excel, and experience analyzing and formatting data
- Able to manage multiple campaigns and projects simultaneously in a deadline-oriented environment
- Strong written and verbal communication skills
- Comfort interacting with all levels of the organization
- Customer service and client relationship expertise
- Adapts well to constant change
Responsibilities
- Accurately input all digital campaign details into various digital advertising systems
- Assist in developing strategies for comprehensive digital advertising campaigns
- Offer expertise on third-party ad platforms and rich media technologies to sales teams, including support for technical features such as impression and click-through tracking pixels, attribution tracking, and other advanced resources
- Monitor and report the health of all advertising campaigns for assigned markets and clients
- Execute all advertising campaign elements promptly and accurately
- Ensure consistent and precise revenue recognition in billing platforms
- Compile reports and offer insights as partner to Sales team for better results that lead to client retention
- Cross-check reports with third-party sources to validate campaign tracking and ensure contracts are fulfilled accurately
- Collaborate closely with Ad Operations and Account Executives to understand and meet digital campaign requirements
- Uphold digital revenue operational standards, policies, and procedures
- Foster strong, professional ties with station partners, vendors, and in-house teams
- Carry out any additional tasks as needed
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
