Campaign Manager

New Charter Technologies•Wyoming, MI

About The Position

The Campaign Manager is responsible for developing, executing, and optimizing integrated marketing campaigns that drive awareness, lead generation, and pipeline for New Charter Technologies. This role partners closely with Sales, the MDF Manager, and external vendors to deliver campaigns across digital, email, events, and partner channels. We have 2 positions available.

Requirements

3–5 years of B2B marketing campaign management experience.
Hands-on experience with marketing automation platforms (HubSpot, Marketo, or similar).
Proficiency with digital advertising platforms (Google Ads, LinkedIn Campaign Manager).
Strong copywriting skills and an eye for design in campaign asset development.
Experience with marketing analytics and reporting (Google Analytics, CRM-based reporting).
Project management skills with the ability to manage multiple campaigns simultaneously.

Nice To Haves

IT services or technology sector experience preferred.

Responsibilities

Plan, build, and manage integrated marketing campaigns from brief to execution across email, digital, social, and event channels.
Develop campaign calendars and project plans, ensuring timely delivery of all campaign assets.
Write and edit campaign copy including emails, landing pages, ads, and social posts.
Manage digital advertising campaigns (Google Ads, LinkedIn) including targeting, budget pacing, and optimization.
Coordinate with the MDF Manager on partner-co-funded campaigns to ensure compliance with partner requirements.
Analyze campaign performance using marketing analytics tools and optimize based on results.
Work with brand and corporate communications team to support campaign production.
Support the marketing team with event logistics for virtual and in-person events.
Deliver regular campaign performance reports to marketing leadership and key stakeholders.