Campaign Manager

MediaNews Group•Denver, CO

6h•Remote

About The Position

The Programmatic/RTB Campaign Manager will be responsible for the account creation and launch of programmatic buys using a variety of buying and analytics tools. This position requires developing deep proficiency in campaign monitoring, conversion development, and client success. The right person will work with the sales and client services teams across Adtaxi to build a strong operations and communication channel to accelerate our company’s strongest client relationships. Please note that while this is a remote role, candidates must reside in CO, FL, MA, MN, OH, PA, or TX.

Requirements

1–2 years of hands-on experience trafficking and managing campaigns through one or more demand-side platforms
Bachelor’s degree in Advertising, Marketing, Business, Statistics, or Economics preferred
Expertise in Microsoft Office (Excel and PowerPoint), Google Analytics, and Google Ads
Proven analytical and critical thinking skills while working with large data sets
Capacity to thrive in an entrepreneurial environment and start-up atmosphere
Experience with The Trade Desk or comparable DSPs
Agency experience

Responsibilities

Build, launch, and manage campaigns in Demand-Side Platforms
Monitor pacing and delivery to ensure campaigns are on track to deliver the allocated budget
Perform account maintenance responsibilities and escalate campaign issues to team members and clients
Build campaign infrastructure to track and report on an audience’s response to marketing, employing an understanding of tag management solutions, website data, and events
Focus campaign optimization efforts on direct response, utilizing our suite of customized conversion tracking and analytics tools to increase advertiser ROI, setting and beating benchmark returns month over month
Work within a collaborative team of highly experienced programmatic media buyers, sharing ideas and best practices
Be a proactive self-starter who can prioritize efficiently and work independently