Campaign Analyst Intern
About The Position
The Marketing Internship is an outstanding program where you’ll get to learn from experienced professionals and gain hands-on-experience in the Life Company organization creating marketing campaign audiences for Life Insurance, Annuities Health Insurance and Investment products. The internships will be based at the USAA Corporate Headquarters in San Antonio, Texas. Interns offered full-time roles may have the opportunity to work out of one of USAA’s satellite locations. USAA views its internship program as a pipeline to possible future employment. This is based on an individual’s graduation date, performance, role qualifications, and business need. To be considered for possible future employment opportunities interns must meet the full-time work eligibility requirements for any given role. Thus, interns should ensure their sponsorship status and other provided information is accurately reflected on their intern application. Inadequate completion of your application may render you ineligible for further consideration in the hiring process.
Requirements
- Pursuing a bachelor’s degree or higher from an accredited college or university, and plan to graduate after the final day of the internship.
- Graduation date cannot be prior to August 13, 2027
- Pursuing a bachelor’s degree or higher in Marketing, Digital Marketing, Data Analytics, Marketing Analysis
- Additional experience/projects/coursework
Nice To Haves
- Graduation date between August 2027 and June 2028
- Knowledge of Salesforce Marketing Cloud
- Knowledge of data analysis tools to include Snowflake and/or Tableau
- Knowledge of paid media and target marketing channels
- Strong verbal and written communication skills with ability to present to peers and leaders
Responsibilities
- Leads campaign requirement sessions, providing audience expertise and assisting in determining forecasted volumes.
- Oversees the build, execution, and delivery of accurate audience data; performs these tasks as required due to complexity or data security limitations.
- Building and refining target marketing audiences
- Analysis on funnel fall out
- Application of data science models to improve response rates
Benefits
- comprehensive medical, dental and vision plans
- 401(k)
- pension
- life insurance
- parental benefits
- adoption assistance
- paid time off program with paid holidays plus 16 paid volunteer hours
- various wellness programs
- career path planning
- continuing education
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What This Job Offers
Career Level
Intern
