Business Manager, Product Marketing

Apple • Cupertino, CA

7h

About The Position

The Business Management & Finance group within Worldwide Product Marketing (WWPM) creates value for Apple and its customers by playing an integral role in defining and influencing exceptional products while ensuring business and financial goals are met. We serve as the commercial partner to engineering and product teams, providing roadmap decision support across a multi-year horizon — feature arbitration, product line-up scenarios, pricing and margin architecture, demand forecasting, and the business cases behind new categories and new market entry, from a AAA gaming platform on Mac to on-device AI. We prepare and present this work across key leadership forums and regularly to Apple’s leadership team. In this role you will own the strategic and commercial case for where the Mac platform goes next: defining the opportunity, designing the business model, setting price and packaging, and taking it to market. You will partner closely with Silicon Engineering, Hardware Engineering, Product Marketing, Operations, Market Development and Worldwide Sales, and you will present your recommendations to Apple's executive team.

Requirements

• Minimum 5 years of progressive finance experience, ideally including product, platform, or hardware business partnering.
• Bachelor’s degree in Finance, Economics, Engineering, or other quantitative field required.
• Strong product sense and commercial intuition.
• Highly motivated self-starter who drives workstreams independently from end to end with limited oversight.
• Credible partner to engineering and product teams — comfortable engaging on silicon architecture, on-device AI, and hardware roadmap trade-offs.
• Fluent in scenario and elasticity-based modeling — able to build pricing or configuration models from demand-response assumptions through to margin outcomes.
• Outstanding verbal and written business communication skills, with the judgment to architect and present material that stands up in front of senior leadership.
• Sharp attention to detail with the ability to maintain the highest level of accuracy while holding the big picture.
• Ease with quantitative and financial analysis in a fast-paced product context; works comfortably with incomplete information and ambiguity.

Nice To Haves

• MBA or equivalent graduate degree
• Comfortable writing SQL against a data warehouse (e.g., Snowflake) to retrieve, analyze, and validate cost and sell-through data behind models rather than relying solely on hand-off extracts.

Responsibilities

• Own the strategic and commercial case for the Mac platform.
• Define the opportunity, design the business model, set price and packaging, and take it to market.
• Partner closely with Silicon Engineering, Hardware Engineering, Product Marketing, Operations, Market Development and Worldwide Sales.
• Present recommendations to Apple's executive team.
• Provide roadmap decision support end to end.
• Perform feature arbitration, product line-up scenarios, pricing and margin architecture, demand forecasting, and business cases for new categories and market entry.
• Prepare and present work across key leadership forums.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior