Business Lead, New Experiences

Human Interest

12d•$210,000 - $220,000•Remote

About The Position

Human Interest is a high-growth fintech company dedicated to ensuring that people in all lines of work have access to retirement benefits. We aim to make it affordable and accessible for small and medium-sized businesses to offer employees a path to financial independence through retirement savings. As the Business Lead, New Experiences, you will report to the VP, Experience and own a rotating portfolio of 0-to-1 initiatives. These initiatives will create new products, offerings, and revenue lines for Human Interest, ranging from extending the core 401(k) with new capabilities to opening new markets through partners and platforms, or developing entirely new product lines. Your mandate will be to focus on the current highest-leverage opportunity. In this role, you will transform strategic ideas into tangible products by building business cases, engaging with customers and partners, translating insights into requirements, and collaborating with the technology organization for development. You will also structure commercial agreements and lead go-to-market strategies, acting as the business counterpart to product and engineering during the build phase and to the GTM organization at launch. Once an offering matures into a run-state business, you will hand it off and move to the next opportunity. This is a hands-on role where you will personally handle strategy, research, requirements, and commercialization.

Requirements

8+ years of experience in product, strategy, business development, or general management.
At least 3 years of experience taking new products or offerings from concept to market.
A proven track record of successfully launching 0-to-1 products or business lines.
Financial fluency, including the ability to build financial models and pricing independently.
Hands-on research skills, including personally conducting interviews and usability studies to drive product decisions.
Strong track record of collaborating with engineering and product organizations as a business counterpart, including writing actionable requirements.
Experience negotiating partner, vendor, or enterprise agreements with significant financial implications.
Executive-grade communication skills, both written and verbal.

Nice To Haves

Experience in retirement, fintech, wealth management, or B2B financial services.
Familiarity with embedded finance, API platforms, or white-label products.
Comfort using AI tools to accelerate research, modeling, and content creation.

Responsibilities

Build the business case for each initiative, including market sizing, financial modeling, pricing and monetization, distribution, and competitive analysis, and obtain signoff from the executive team.
Conduct stakeholder, customer, and partner interviews, usability studies, and surveys to inform product development decisions.
Translate strategy and research findings into product requirements and collaborate with product managers, designers, and engineering leads throughout the development process.
Negotiate partner agreements, revenue share models, vendor contracts, and enterprise pilot terms, with support from legal, finance, and compliance.
Lead go-to-market efforts, including positioning, packaging, pricing, sales enablement, and partner activation, securing the first customers and partners before handing off to the GTM organization.

Benefits

A 401(k) plan with a dollar-for-dollar employer match up to 4% of compensation (immediately vested) and $0 plan fees.
Top-of-the-line health plans, as well as dental and vision insurance.
Competitive time off and parental leave.
Unlimited access to digital tools, financial professionals, and a knowledge center for equity and financial wellness support.
Enhanced Mental Health Support through Lyra for employees and dependents.
Fertility healthcare and family forming benefits through Carrot.
Student loan resource through Candidly.
Monthly work-from-home stipend.
Quarterly lifestyle stipend.
Engaging team-building experiences, including virtual social events and team offsites.