Business Generation Manager
About The Position
This role involves partnering with Consulting VPs to provide client-centric marketing support, leveraging a positive and energetic approach. The Business Generation Manager will be responsible for lead generation, sales support, producing marketing materials, supporting campaign management for Gartner Conferences, and assisting VPs with sales territory management. The role also serves as a central point of contact for departmental inquiries and contributes to strategic project initiatives. A key aspect of the role is maintaining the Salesforce CRM system for pipeline updates and reporting. The expected results include an increase in qualified leads and active engagements.
Requirements
- Bachelor’s degree preferred
- 4+ years work experience in a Lead Generation / Customer Services role preferred.
- Experience working in the technology sector preferred but not essential.
- Expertise in brand journalism, editorial content creation, and integrated marketing techniques a plus.
- Self-starter and innovative thinker required.
- Strong proficiency with Microsoft Excel (ability to create pivot tables and vlookups)
- Strong proficiency in Microsoft PowerPoint and Outlook.
- Interest or experience in an IT related industry.
- Ability to work in a fast-paced work environment and a willingness to think out of the box
Responsibilities
- Lead Generation / Sales Support
- Daily Client Inquiry mining for potential leads.
- Qualify leads directly with Sales channel (MSE, LE, GE) Size, Scope, ‘access to the power’ before escalating to VPs
- Produce sales and marketing materials, creating marketing emails and providing succinct wordage for AEs for ad-hoc client situations under the guidance of VP and management.
- Support campaign management for client attendance at Gartner Conferences
- Support selected number of VPs with Gartner Sales territory management, meeting scheduling, identifying/targeting/monitoring key accounts for potential opportunities.
- Be the main “go to” person for all departmental Inquiries from internal groups: Sales (GTS/GBS), EXP, EITL, Research Board, CSO and Gartner Research
- Other ad-hoc and strategic project initiatives as the needs arise.
- Salesforce CRM System - helping to keep territory pipeline up to date for biweekly reporting/forecasting
Benefits
- world-class benefits
- highly competitive compensation
- disproportionate rewards for top performers
- hybrid work environment
- flexibility and support
- generous PTO
- 401k match up to $7,200 per year
- opportunity to purchase company stock at a discount
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
