Ignite Business Development & Sales Specialist

Fairway Independent Mortgage Corporation • Madison, WI

6d • Hybrid

About The Position

Fairway Ignite is looking for a Business Development and Sales Specialist to expand awareness and accelerate engagement for our internal coaching and development platform. In this role, you will act as a premier brand ambassador, representing our unique culture at live events while leveraging your social media instincts to elevate our visibility. If you are a self-driven professional who excels at turning cold interest into warm appointments, coordinating engaging events, and fostering lasting client relationships, we want to hear from you!

Requirements

• Minimum of 3+ years of related experience in sales development, account management, or event marketing.
• Proven track record of handling lead pipelines and successfully converting prospects into appointments.
• Demonstrated experience in event coordination, promotion, and driving virtual/in-person attendance.
• Strong instincts for social media content capture and community engagement.
• High emotional intelligence, exceptional communication skills, and a self-driven work ethic tailored for a fast-moving environment.

Responsibilities

• Proactively follow up with inbound and outbound leads to convert interest into scheduled appointments.
• Conduct consultative sales conversations to introduce the value of Ignite coaching and specialized workshops.
• Support overall company growth initiatives and consistently drive toward defined monthly sales goals.
• Nurture ongoing client relationships to strengthen engagement and long-term retention.
• Increase internal and external visibility, building excitement around the Fairway Ignite brand.
• Drive social media engagement by capturing creative, real-time content (photos, videos, testimonials) at live events.
• Attend industry events to passionately represent the Ignite brand, mission, and culture.
• Drive high-volume attendance to online workshops, sales meetings, and professional development opportunities.
• Scout, book, and coordinate elite outside speakers for digital workshops and webinars.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed