About The Position

Aprimo is hiring a full-time, remote Business Development Representative in the United Kingdom or Europe. The BDR works with Demand Generation and Account Executives to drive new-business revenue, using sales technology to meet monthly activity and opportunity quotas. The role focuses on prospecting, structured discovery, generating qualified appointments, and building a pipeline that exceeds three times the team’s annual quota. The position collaborates across marketing, sales, and other departments, maintains accurate opportunity records in Aprimo’s Salesforce CRM, and develops market and competitor knowledge. The role is part of a distributed, multicultural team and offers flexible work arrangements and schedules. Minimal travel is indicated.

Requirements

  • At least one year of experience in a similar role within a software provider, SaaS, digital, or technical sales environment.
  • One to two years of related experience in marketing, sales, consulting, or business process work.
  • Fluency in English.
  • Previous history of meeting target goals.
  • Proven ability to generate opportunities in a purely new-business BDR/MDR role, with strong performance against target.
  • Ability to work independently with a self-starter mentality.
  • Ability to focus on customers’ business challenges rather than only the technology.
  • Understanding of the digital landscape and the importance of multichannel communications.
  • Ability to thrive in a fast-moving sales environment and manage competing requests and time demands while achieving territory goals.
  • Proven business development success using core sales tools, including Salesforce, Intent, LinkedIn Sales Navigator, ZoomInfo, and Microsoft Office.
  • Ability to collaborate with a distributed sales team.
  • Ability to understand customer pain points and requirements and connect potential business needs to the value Aprimo can provide.
  • Demonstrated urgency in reaching goals and key deliverables, initiative, and willingness to bring new ideas to the company.
  • Ability to meet the role’s physical requirements, including prolonged sitting or standing, occasional movement of objects up to 20 pounds or up to 50 pounds, communication, repetitive hand and wrist motions, and close visual work.

Responsibilities

  • Work with Demand Generation to identify target prospects and stakeholders.
  • Work with marketing and Account Executives to create and drive a nurture program that supports pipeline development.
  • Build targeted outreach lists using ZoomInfo, Cognism, and Salesforce.
  • Conduct structured discovery conversations to identify business challenges and align them with Aprimo’s value and outcomes.
  • Generate high-quality first-time appointments each month for Account Executives.
  • Develop and maintain a qualified opportunity pipeline exceeding three times the team’s annual quota.
  • Identify gaps in KPIs against the strategic territory plan.
  • Use existing networks and relationships to develop new business.
  • Accurately document opportunity information, next steps, and actions in Aprimo’s Salesforce CRM.
  • Collaborate with other departments on sales materials, presentations, and new initiatives.
  • Develop and maintain market knowledge and competitor positioning.
  • Identify and attend relevant industry events that support pipeline creation.
  • Carry out additional responsibilities and duties as assigned.

Benefits

  • Competitive benefits coverage beginning on the first day of employment.
  • Flexible work schedules and remote or hybrid working arrangements.
  • Access to Udemy, an online learning platform with more than 200,000 courses.
  • Employee resource group Aprimo HELPS, dedicated to giving back to local communities.
  • A collaborative, flexible, employee-first culture with autonomy and opportunities for organic career development.
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