About The Position

Brodie League is seeking a highly driven, relationship-focused sales professional to expand its presence through partnerships, outbound business development, and strategic growth initiatives. Based in Toronto, this individual will focus on identifying and launching new opportunities across Canada by securing facilities, building local partnerships, and establishing strong founding communities in new markets. The role involves close collaboration with leadership across operations, marketing, partnerships, and growth, and contributes to building repeatable expansion and sales processes. This role is ideal for someone who loves sports, community, and people, is energized by fast-moving startup environments, can confidently build relationships from cold outreach to closed sales, desires influence, ownership, and visibility, and is excited to help shape a category-defining brand.

Requirements

  • 3+ years of experience in sales, business development, partnerships, or account growth.
  • Strong outbound and relationship-building skills.
  • Comfortable prospecting and generating your own pipeline.
  • Experience managing conversations from first touch through close.
  • Strong communication and presentation skills.
  • Highly self-motivated and comfortable operating autonomously.
  • Ability to thrive in fast-paced, evolving environments.
  • Passion for sports, community, hospitality, events, or experiential brands.
  • 5 days in office at our Toronto HQ - Brodie has thrived due to a culture of collaboration and teamwork in office.

Nice To Haves

  • Experience in startup or high-growth environments.
  • Background in sports, events, hospitality, fitness, lifestyle, tech or entertainment industries.
  • Experience building or improving sales processes.
  • Familiarity with CRM and pipeline management systems (i.e. Salesforce, HubSpot, Ashby, Pipedrive, or similar platforms).
  • Experience selling partnerships, sponsorships, memberships, or experiential products/services.

Responsibilities

  • Own the full sales cycle from prospecting through close.
  • Identify gyms and facilities within Brodie’s key expansion demographics and secure new partnership deals.
  • Build relationships with gym owners, local businesses, brands, community organizations, and strategic partners.
  • Lock in facilities and help launch new league locations from the ground up.
  • Recruit and secure a minimum of 24 founding captains per league to help establish strong early community engagement and league success.
  • Partner closely with Operations, who will then take over and continue growing and managing league relationships post-launch.
  • Develop outbound strategies across email, phone, LinkedIn, networking, events, and more.
  • Help expand Brodie’s footprint across existing and new markets.
  • Collaborate closely with internal teams to ensure strong partner and customer experiences.
  • Help create repeatable outreach strategies, playbooks, and sales cadences.
  • Track pipeline activity and performance metrics within CRM systems.
  • Contribute ideas around positioning, packaging, pricing, and go-to-market strategy.
  • Continuously test and improve messaging, outreach, and conversion strategies.
  • Help establish foundational sales infrastructure as the company scales.
  • Act as an ambassador for Brodie within the community.
  • Build authentic relationships that align with Brodie’s culture and energy.
  • Attend networking events, league nights, activations, and community initiatives where required.
  • Bring a high-energy, people-first presence to every interaction.

Benefits

  • Comprehensive health and wellness plan
  • Access to a yearly Brodie takeover of the Toronto Raptors court
  • Significant growth and mentorship opportunities
  • Professional development budget
  • Details regarding our full benefits package will be provided during the interview process
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