Business Development Representative

Strategus

3d•$50,000 - $55,000

About The Position

Strategus is hiring a Business Development Representative to help grow its CTV-focused programmatic advertising business. The role researches and prospects agency and brand leads, conducts multichannel outreach, and schedules qualified discovery calls for the sales team. The representative works closely with Digital Sales Directors, maintains prospect activity in Salesforce, and supports market trips and in-person business development activities. The position has measurable weekly and monthly outreach and meeting targets, contributes to quarterly sales revenue goals, and includes a base salary of $50,000–$55,000 plus uncapped performance-based commission and a full benefits package.

Requirements

At least 1 year of experience in BDR, SDR, sales, or a related role.
Bachelor’s degree in Marketing or Advertising.
Knowledge of digital marketing from the brand and/or agency side.
Organized and persistent, with comfort working toward measurable goals.
Experience with Salesforce, Salesloft, LinkedIn Sales Navigator, or similar sales tools.

Responsibilities

Research and prospect agency and brand leads aligned with Strategus’s ideal client profile and within DSD territories, adding approximately 100 qualified leads per week to outreach campaigns.
Execute multichannel outreach through cold calling, email, LinkedIn, and sales engagement platforms, including approximately 100 cold calls per week.
Schedule and support discovery calls that create qualified opportunities for the sales team, targeting 8 net-new scheduled discovery calls and 7 completed discovery calls per month.
Contribute to quarterly sales revenue goals and achieve a 2.5% company- and discovery-booked rate.
Coordinate regularly with aligned Digital Sales Directors (DSDs) to prioritize accounts, share insights, and ensure effective territory coverage.
Maintain accurate and timely activity records, lead statuses, and notes in Salesforce.
Support market trips, in-person events, and other field-based business development activities.