Business Development Rep - Atlanta Area

Summit BHC•Statesboro, GA

5d•Onsite

About The Position

The Business Development Representative is responsible for growing the facility’s lines of service and levels of care as defined by management by developing and retaining referrals from professional referral sources across various account types. The representative serves as a public-facing representative of the facility and hosts members of the public who visit. The role uses creative approaches and established methods to build the facility’s reputation among professional referral sources. The position develops and implements business development programs in consultation with the Director of Business Development. It maintains referral-source schedules, account information, business development and referral/admission records, statistics, reports, and materials. The representative builds and maintains accounts and referral relationships, pursues opportunities in competitive markets, and supports targeted referral contacts according to quarterly marketing plans. The representative also conducts community workshops, seminars, and facility tours; represents the facility at civic and professional functions; manages referral leads and supports the admissions process; and collaborates with Admissions, discharge planners, social workers, case managers, physicians, and management. The position is an onsite individual-contributor role in the Atlanta area, not a remote position, and requires flexible hours, including evenings, early mornings, and weekends.

Requirements

High school diploma or equivalent required.
Must have and maintain a valid driver’s license and clean driving record, maintain automobile insurance coverage, and have access to an automobile where required by the facility.
Must be able and willing to work flexible hours, including evenings, early mornings, and weekends.
Ability to understand the local market and referral base.
Organized, able to multitask, and able to demonstrate well-developed and effective relational skills.

Nice To Haves

Associate’s or bachelor’s degree in Business, Behavioral Health, Marketing, or a related field preferred.
Two or more years of related experience in a healthcare business development and marketing role preferred.

Responsibilities

Develop and implement business development programs in consultation with the Director of Business Development.
Maintain a schedule of primary referral sources, including businesses, industry contacts, EAPs, managed care contacts, physicians and licensed practitioners, and allied health professionals; document each contact in the CRM system.
Maintain current account information, referral and admission records and statistics, and prepare business development reports and materials.
Develop and maintain new account relationships and markets, and create strategies to increase business in competitive markets and expand facility referral sources.
Build relationships with key referral sources, maintain targeted business development accounts, respond to business development opportunities, and provide customer support to designated referral contacts according to the quarterly marketing plan.
Develop and conduct community workshops, seminars, and facility tours to educate clients, families, community members, and referral sources about the facility’s programs, services, and amenities, and identify potential referral sources.
Represent the facility at civic and professional functions and communicate its mission; serve as a liaison among the facility, referral sources, and the general public.
Manage leads from referral sources and help ensure an efficient admissions process, maintaining a collaborative relationship with the Admissions Department.
Collaborate with discharge planners, social workers, case managers, physicians, management, and education staff to generate referral sources.
Stay informed about industry changes through self-education, peer education, and professional and community involvement.
Attend scheduled department meetings and provide timely reports on month-end reviews, client servicing schedules, customer sales forms, and other reporting requirements.
Generate face-to-face meetings and admissions activity according to goals and document activity in the CRM in a timely manner.